Aversa PR & Events

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Client News: East Passyunk Revs Up for 8th Annual Car Show

East Passyunk Avenue Business Improvement District (EPABID) is revving up for the 8th Annual Car Show and Street Festival on Sunday, July 28, 2013, from Noon to 5:00pm, on EPA between Broad and Dickinson streets.  More than 140 cars, motorcycles and trucks are expected to compete for Best of Show and other top honors.  The accompanying street festival will feature live music, circus performances, street vendors, rack sales, kids’ activities and the Bang! Boom! CRAFT! Show.  Wine and dine among the cars as award-winning restaurants serve street food and summertime drinks at festival prices.  Admission is FREE for attendees and $15 for cars.  The rain date is Sunday, August 4, 2013. For information, visit www.visiteastpassyunk.com.

“East Passyunk’s Car Show and Street Festival is one of South Philly’s largest outdoor festivals,” said EPABID Director Renee Gilinger.  “Families from around the tri-state area, and beyond, flock to EPA to cruise the cars, root for their favorites, sample South Philly fare and enjoy live music on every block.”

More than 140 muscle, classic, antique, custom and show cars, trucks and motorcycles will line the five blocks between Broad and Dickinson streets. The fee for participating cars is $15 per vehicle.  Registration will take place at Broad and EPA between 8:00am and 1:00pm. Space is available on a first come, first served basis. Trophies will be awarded in dozens of categories, including: Top 50, Best Stock, Best Modified, Best Engine, Best Paint, Best 50’s Custom, Best Street Rod, Best Low Rider, Best Truck, Best Motorcycle, and Best of Show Car and Motorcycle.   One winner will also be honored with the title of “People’s Choice” voted on during the show and on social media.

Live music will keep things moving and grooving with a different band on each block.  All music is outdoors unless otherwise noted. The line-up is as follows:

• 12:00pm to 1:00pm, Andrew Jackson Rock Band (between Tasker and Morris) 
• 12:00pm to 3:00pm, Ray Baccare playing Sinatra, Dean Martin and more (Stogie Joe’s, indoors)
• 12:30pm to 1:30pm, Joe King Trio (EPA and 13th)
• 1:00pm to 2:00pm, The Drive-Ins (EPA and 12th)
• 1:00pm to 5:00pm, DJ Lindsay Maria (Singing Fountain)
• 1:30pm to 2:30pm, We Are Fauna (between Mifflin and Broad)
• 2:00pm to 3:00pm, Alex Metzger Steely Pans Drum Band (between Tasker and Morris)
• 3:00pm to 4:00pm , Will Williams (between Mifflin and Broad)
• 3:00pm to 8:00pm , Joy Ride (Stogie Joe’s, EPA and Moore)
• 3:30pm to 4:30pm, Steve Cal Blues Band (between Tasker and Morris)
• 4:30pm, Car Show Trophies Award (between Tasker and Morris) 
• 8:00pm to 11:00pm, DJ Steve Nolfi (Stogie Joe’s, indoors)

East Passyunk’s award-winning restaurants will serve special street food and summertime beverages.  Nearly all food and drink served outside will be specially priced at $5.00 or less.  Specials below will be served outside on the street, unless noted below.  Drink and food menu to date includes:

• Belle Cakery – Dessert pop-up inside old Fond space (inside)
• Birra – Slices for the day (inside)
• The Bottle Shop – Craft beer bar
• Cantina – Regular menu in the outdoor yard with brunch and margarita specials
• El Zarape – Tacos al pastor on the outdoor spit and other Mexican favorites
• Le Virtu – Abruzzese fare in the garden
• Lucky 13 – Craft beer bar
• Mamma Maria – Italian specialties 
• Marra's – Pizza, Italian sandwiches, soft drinks, beer
• Ms Goody Cupcake truck – Special festival flavors (Classic Car, Doo Wop, Margarita, others)
• Noir – Montreal-style hot dogs, poutine, arancini, craft beer, Bai cocktails and complimentary Bai
• Plenty - $5 sandwiches (inside)
• Sophia’s – Outdoor craft beer
• Stogie Joe's – Outdoor craft beer bar and pulled pork sandwiches

Other festivities for everyone in the family will include:

• Bang! Boom! CRAFT! Show at the Fountain  – Handmade items from 40 crafters and artists, including Gearforms, Hog Island Press, Krista Peel Jewelry and Rachel Ink
• Charm City Movement Arts – Circus performances and tightrope demos between 2:00pm and 4:00pm
• Kid Zone  – Free moon bounce, art classes with Young Rembrandts, face painting, entertainment, more
• Mobile food – Little Baby’s Ice Cream,  Tot Truck, Weckerlys Ice Cream
• Pretzel Crisps – Free snack break station with free samples while supplies last
• Rack sales – 1600 Below Vintage, ADDICTION Boutique, Hip & Thrifty, Metro Mens, others
• Street vendors – Car memorabilia and accessories, jewelry, sunglasses, Italian-themed shirts and hats
• Other – Debut of East Passyunk branded tote bags, raffle from YELP and much more!

The 8th Annual Car Show and Street Festival, formerly known as the Doo Wop, is hosted by the Northeast Muscle Car Club and presented by East Passyunk Avenue Business Improvement District.  Sponsors include Yelp, Passyunk Avenue Revitalization Corporation, South Philly Review and WOGL.

ABOUT EAST PASSYUNK AVENUE BUSINESS IMPROVEMENT DISTRICT

East Passyunk Avenue Business Improvement District is home to 150 independently owned shops and markets that perfectly balances the best of the old and the new, mixing old world shopping, authentic Italian restaurants, world famous cheese steaks, with trendy boutiques, handmade arts, world-class cuisine and record-breaking events. For more information and directions, go to www.visiteastpassyunk.com, like East Passyunk Avenue on Facebook or Tweet @epassyunkave.

Client News: Aversa PR Opens Office During East Passyunk's Weekend of Triple Fun

Hot on the heels of last week’s record-breaking Craft Beer Day and La Festa, East Passyunk Avenue Business Improvement District (EPABID) triples the fun this coming weekend with Second Saturday, Antique and Vintage Flea Market and South Philly Fest. Festivities also include the grand opening block party for Aversa PR and Frontstretch.com. 

The fun starts early Saturday morning with the Antique and Vintage Flea Market that returns with 60+ vendors selling antiques, collectibles, vintage furniture, jewelry, clothing and accessories. After shopping, enjoy sales, free make-overs, pop-up shop, art openings, receptions, tastings and sales at more than a dozen merchants and businesses.The festivities even include a ‘baby shower’ for East Passyunk’s precious new arrival, Cloth at 1605 East Passyunk Avenue.The fun continues into the night with circus performances, DJ, food and drink at grand opening of Aversa PR at 12^th and East Passyunk.

On Sunday, there’s no rest with the return of South Philly Fest by Lucky 13 and Sweet Jane Vintage, featuring a free outdoor concert with seven live bands, great shopping, food and drink specials. Complete details for all events are listed below. For more information, visit www.visiteastpassyunk.com, follow @epassyunkave or call (215) 336-1455.

ANTIQUE AND VINTAGE FLEA MARKET
Saturday, June 8, 2013

The Antique and Vintage Flea Market will return to the 1600 block parking lot between Tasker and Morris from 8:00 AM to 4:00 PM.  More than 60 vendors will feature antiques, collectibles, vintage furniture, jewelry, clothing and accessories, glassware, pottery and much more. Held in and around the municipal lot on the 1600 Block of East Passyunk Avenue between Morris & Tasker. The GPS address is 1630 East Passyunk Avenue. The event is organized by Philadelphia Flea Markets. Admission is free. Family-friendly shopping for all ages. The rain date is Sunday, June 9, 2013.

JUNE SECOND SATURDAY
Saturday, June 8, 2013

Shop and stroll your way into summer as EPABID hosts June's Second Saturday. See individual listings for times, costs and details.

* 1600 Below Vintage (1600 EPA) - Complimentary Prosecco, 20% off everything vintage, and artwork by Laura Finestone. Upstairs Reliable Floor Covering will be offering 10% off all in stock area rugs.

* Aversa PR & Events (1141 Pierce Street, at 12th and East Passyunk) -- Come meet the folks behind EPA's social media!  Grand opening block party featuring food and drink samples from Noir, Chhaya, Toast, SliCE, Bitar's, Smokin' Betty's, Devil's Alley, Serrano, Francoluigis, and Art of Bread by Georges Perrier. Ms Goody Cupcake will preview her new truck and give away dessert samples. Prism Beer will pour Summer of 69 and Naked Blonde. Uber, Headhunters Hair Design, Eviama Life Spa, Fly School Circus Arts, Cloth, Sealed with a Kiss, City of Hope and others will provide raffle prizes and free swag bags for the first 200 people. Entertainment includes a DJ, circus performance and a preview by Brat Productions of their new show The Last Plot in Revenge. Free, 21 and older, 6:00 PM to 9:00 PM

* Cloth (1605 EPA) -- Cloth ( 1605 EPA) -- Come meet our new 'bundle of joy' during the grand opening 'baby shower' for Cloth. Complimentary croissants, pastries, coffee, tea, organic juice boxes and kid's snacks will be provided. Enjoy our "baby shower" cake donated from Ms Goody Cupcake. The new play corner will be open and fully stocked with toys and books. Enter to win great prizes, including a raffle basket of summer baby necessities. Free swag bags full of prizes and coupons for the first 50 shoppers. Free, 10:00 AM to 7:00 PM

* Chhaya Cafe (1823 EPA) -- Art reception with works from Priscilla Hopkins, featuring acrylic paint on paper and enjoys layering transparent and opaque forms to create compositions inspired by the natural world. Complimentary snacks. Free, starts 6:00 PM

* Frame Fatale (1813 EPA) -- Frame Fatale (1813 EPA) – Opening reception for “Box Score:  Mixed Media Collages” by Randel Plowman.  Limited edition archival prints from “Box Score:   An Autobiography,” an epic baseball poem (and free, interactive ipad app!) by local poet Kevin Varrone, are on view through July 30.   Formatted as literary baseball cards, “Box Score” is for anyone who loves baseball, poetry, art, and history.   Join us for light ball park fare:  popcorn & pretzels, beer & lemonade! Free, 6:00 PM to 9:00 PM

* Fringe (1728 EPA) – Reception for Bird in the Hand ink paintings by Lucinda Morreale, with music by Murmuration. Free, 6:00 PM to 10:00 PM.

* Headhunters Hair Design (1718 EPA) - FREE mini-makers for new clients, jewelry summer sale, spray tan discounts, hair chalking, snacks. Opens at 10:00 AM

* HOME A furnishings boutique (1815 EPA) - Reception featuring artwork from an artist that graduated from the University of the Arts - Emily Stabile.  She'll be presenting some wood cut prints and paintings on wood. Free refreshments, 6:00 PM to 9:00 PM

* Metro Men's Clothing (1615 EPA) - 15% off entire store to get styling for summer, complimentary champagne and champagne spritzers. 11:00 AM to 9:00 PM

* Ms Goody Cupcake (1838 EPA) - Last call for Fegley's Blueberry Belch and Young's Double Chocolate Stout cupcakes for Philly Beer Week + Drunkin' Elvis (which lasts through June). Cupcake Shakes are back for summer. Enjoy free samples and fifty cents off each shake (any flavor cupcake!). 9am - 4pm (or sell out)

* Nice Things.. Handmade (1731 EPA) - Art opening and reception with paintings by Courtney Brown, free refreshments, more details coming. Free, 6:00 PM to 10:00 PM

* Nicole Rae Styer Boutique (1822 EPA) - Huge summer sale.........all summer dresses,tanks and shorts 20% off! Wine and sweets from Belle Cakery. Free, 5:00 PM to 8:00 PM

* Occasionette (1825 EPA) - The Second Saturday Pop-Up Shop at featuring Brainstorm Print and Design with beer, donuts and awesome hand screenprinted art prints. Free, 6:00 PM  to 9:00 PM

* Pollyodd (1908 EPA) - Free tasting with newest cello. Come out and try some Mango just in time for summer. Free, 5:00 PM to 7:00 PM

SOUTH PHILLY FEST
Sunday, June 9, 2013
Lucky 13 Pub and Sweet Jane Vintage present South Philly Fest from 12:00 PM to 6:00 PM with an outdoor concert featuring seven live bands, drink specials, food, vendors and shopping. Line up is listed below.  Festivities will take place outside on the street in front of Lucky 13 Pub, at 13^th and East Passyunk Avenue. Inside Lucky 13, DJ Sunny Girl Williamson will be spinning records and keeping things cool. Concert is free. Drinks and food are pay-as-you-go.

Concert performances and times:

Haggard (Noon)
Company Corvette (1:00 PM)
Needle Points (2:00 PM)
Robes of Alchemy (3:00 PM)
The Whips (4:00 PM)
Gondola (5:00 PM)

Vendors include:

Angel’s Airbrush
Bad Panda Jewelry
Hail Ella
Laura Lawless
Little Baby’s Ice Cream
Kung Fu Hoagies
Make Love Not War
Medium Bob’s Curiosity Shop
Mockingbird Salon
Paul Carpenter
She All Talk
Sweet Jane Vintage
Utopia

Client News: East Passyunk Avenue Presents Craft Beer Day and Italian National Day Festival

East Passyunk Avenue Business Improvement District (EPABID) serves up a double dose of summertime fun with two festivals on Sunday, June 2, 2013.  Starting at 11:00 AM, Philly Beer Week kicks off with 15 hours of craft beer events during Craft Beer Day.  East Passyunk restaurants, bars and retailers will present opportunities to meet the brewers, try new craft beers, enjoy beer-infused and inspired foods, and shop for beer-related gifts.  Starting at Noon, Italian National Day Festival “La Festa Della Repubblica” will feature a full day of live music, Italian draft and bottled beer specials, Italian food vendors, kids’ activities and a spaghetti eating contest.  La Festa activities are held on East Passyunk Avenue, between Mifflin and Moore streets.  Events are held rain or shine.  Admission is free, unless otherwise noted. Food and drinks are pay-as-you-go.  For more information about Craft Beer Day and La Festa visit www.visiteastpassyunk.com, follow @epassyunkave or call (215) 336-1455.

CRAFT BEER DAY – CHEERS!
East Passyunk Avenue kicks off Philly Beer Week with 15 hours of craft beer events. Try new brews and beer-infused and inspired eats, meet brewers, and quench your thirst for craft beer! The event is free, and rain or shine.

• Belle Cakery (1437 EPA) - Chocolate Stout Cake with Oat Crumble, Framboise and Vanilla Ice Cream
• Birra (1700 EPA) - All IPA, All Day! IPA tap takeover with Avery Maharaja Double, Bear Republic Racer 5, Bells Hopslam Double, Founders All Day, Great Lakes Burning River, New Holland White Hatter White, Oskar Blues Deviant Dales, Three Heads Too Kind Double, Weyerbacher Last Chance, Yards Trouble Double; 11:00 AM to 12:00 AM
• The Bottle Shop (1837 EPA) - Craft beer tub outside with Italian draft specials; 11:00 AM to 12:00 AM
• Era Atomica (1726 EPA) - 25% off all bar ware
• Le Virtu (1927 EPA) - Outdoor barbeque featuring grilled Abruzzesse fare with craft beer sampling and specials from Ommegang, Prism and Weyerbacher;  1:00 PM to 4:00 PM
• Lucky 13 (1820 S. 13th) - Victory Brunch with DJ;  11:30 AM to 4:00 PM
• Metro Men's Clothing (1615 EPA) - 15% off entire store and complimentary Peach Mango & Vodka cocktails and beer while you shop
• Ms Goody Cupcake (1838 EPA) Beer infused cupcakes (Bx3: Blueberry Beer Belch, Double Chocolate Stout, Drunkin' Elvis with Well’s Banana Bread Beer ), beer-infused truffles and Oatmeal Peanut Butter Beer Cookie Sandwiches infused with Wells Banana Bread Beer. All cupcakes will be fifty cents off; 11:00 AM to 4:00 PM
• Noir Restaurant (1909 EPA) - Victory Helios Ale Mimosas, Homemade Berry-Infused Allagash White and Dollar Montreal-style Hot Dogs; 3:00 PM to 2:00 AM
• Occasionette (1825 EPA) – Free beer tote bag with $20 or more purchase while supplies last; 12:00 PM to 6:00 PM
• P.O.P.E. (1501 EPA) - Dogfish Head's BBQ Cook Out; 11:00 AM to 5:00 PM
• Phresh Printz & E's Tees (1800 EPA) - Beer, Philly and East Passyunk-inspired tee-shirts
• Stateside (1536 EPA) - Pork belly and beer-braised baked bean happy hour with Evil Genius; 4:00 PM to 7:00 PM
• Stogie Joe's (1801 EPA) - Craft beer specials including mixed bucket of Bells (6) for $15, meatball sandwich and craft bottle or draft for $10, and live music at 5pm; 11:00 AM to 12:00 AM

LA FESTA - FESTEGGIAMO!
Filitalia International and Foundation presents Italian National Day Festival “La Festa Della Repubblica,” on East Passyunk Avenue, between Mifflin and Moore streets.  Family-friendly festivities will include live music, raffles and prizes, Italian food vendors (including East Passyunk’s Mamma Maria), specialty cocktails, Italian draft and bottled beer specials, a spaghetti eating contest. Activities for the kids will include a moon bounce and face painting.  Confirmed sponsors and vendors includes Noir Restaurant, Mamma Maria’s, The Bottle Shop, Stogie Joes, Candy Rockz Jewelry,  Capo’s Coins and Memorabilia, Gozen Yogurt, Twin Shoppe, Lil Dan’s and more.  Ms Goody Cupcake will also feature an open house with fifty cents off cupcakes. Special Italian Day flavors will include Roche Roche, Holy Cannoli and Italian Funfetti. The event is free, and rain or shine.  The early schedule for entertainment is as follows:

• Food, drink and kids’ activities, 12:00 PM to 7:00 PM
• DJ Johnny Looch, 12:00 PM to 7:00 PM
• Pasquale D’oro and Band, 3:00 PM to 7:00 PM
• Spaghetti Eating Contest, 2:00 PM to 4:00 PM
• Raffle Drawings, 6:00 PM

BONUS: PHILLY BEER WEEK ON EAST PASSYUNK
Select East Passyunk restaurant and bars will also present special craft beer-related events in honor of Philly Beer Week. A partial list of events is below:

P.O.P.E. (1501 EPA) 

• Monday, June 3 - Saucony Creek Brewing BMX Bike Show on Dickinson St (between 10th & EPA) from 11am-4pm. Owner of Saucony Creek Brewing (retired X-game Athlete) & friends will be putting on a bike show and performing tricks; 11:00 AM to 4:00 PM
• Tuesday, June 4 - Founders Brewing Night with the owners of the distinguished brewery in-house; 7:00 PM to close
• Wednesday, June 5 - New Holland Brewing Freak Show with local performers mystifying with tricks like sword swallowing, walking on glass, etc.; 8:00 PM to 10:00 PM
• Friday, June 7 - Thirsty Dog Brewing Tap Takeover; 7:00 PM to close
• Sunday, June 9 - Bell's Brewing Brunch with Laura Bell; 11:00 AM to 3:00 PM

Stogie Joe's (1801 EPA)

• May 31 thru June 9 - Meatball sandwich and draft/bottle craft beer for $10 + bucket of Bells (six) for $15
• Monday, June 3 - Craft Beer Quizzo with $100 cash prize for 1st place, case of Southern Tier & $25 Stogie Joe's Gift Certificate for 2nd place and case of Bells & $10 gift certificate for 3rd place; 7:00 PM

For more information and event updates, visit East Passyunk Avenue on Facebook, follow @epassyunkave on Twitter, pin East Passyunk Avenue on Pinterest and visit www.visiteastpassyunk.com.

ABOUT EPABID

East Passyunk Avenue Business Improvement District is home to 150 independently owned shops and markets that perfectly balances the best of the old and the new, mixing old world shopping, authentic Italian restaurants, world famous cheese steaks, with trendy boutiques, handmade arts, world-class cuisine and record-breaking events.

Chef-driven restaurants have pushed this once-faded community into the national spotlight. East Passyunk Avenue boasts more than 30 eateries, from authentic traditional Italian restaurants to gastropubs, including four of Philadelphia magazine’s Top 50 Restaurants: Stateside, Le Virtu, Fond and Will.  Capogiro Gelato Artisans scoops up National Geographic’s “best ice cream in the world” just down the block from cheese steak global headquarters, where Pat’s and Geno’s still vie to be called the best of this Philly staple. 

Anchored by the beautifully restored Singing Fountain, a communal gathering place on Tasker Street, this store-lined commercial corridor hosts events of all shapes and sizes. Annual outdoor favorites include foodie-festival Flavors of the Avenue, the Car Show & Street Festival, Farmers’ Markets and East Passyunk Craft Beer Day. 

Client News: Eviama Life Spa Celebrates Grand Opening Friday May 3rd in Midtown Village

Eviama Life Spa & Boutique is now open and accepting appointments at 109 S. 13^th Street, Philadelphia, in the heart of Midtown Village.  The public is invited to experience the region’s first green designed and operated spa that has been named “Best of” by Philadelphia Magazine, Philadelphia Style Magazine, Lucky Magazine and Citysearch.  On Friday, May 3, 2013, from 6:00 PM to 8:30 PM, Eviama will host a grand opening celebration featuring complimentary mini-spa services (first come, first served), light refreshments, door prizes, guided tours, intimate music, boutique discounts and $20 off any service booked during the event.  The event is presented with support from Midtown Village Merchant’s Association, Grid Magazine, Sustainable Business Network, Green Philly Blog, Dr.Hauschka and Aversa PR & Events LLC.  RSVP is requested by calling (215) 545-3344.

Eviama’s new home, leased from Goldman Properties, was created with eco-friendly construction materials, uses 100% sustainable energy, and features abundant natural light.  High ceilings, oversized windows, ample skylights, exposed brick, bamboo floors and reclaimed lumber provide the perfect backdrop for Owner Penny Ordway and her staff to soothe, heal and beautify the mind and body.  Design elements blend the feel of a modern loft with an Asian influenced sanctuary.

Inside this 2,000 square-foot urban oasis, clients are transformed through award-winning massage, organic facials, skincare treatments, body wraps, waxing, energy work, Reiki guided meditation, vibrational therapies, spiritual healing, meditation classes and more. Ordway and her team specialize in 17 varieties of massage that range from classic treatments to Eastern traditions, including Prenatal, Houdini JINI, Hot Stone Surrender, Aromotherapy Effleurage, Four Hand Massage, Lymph Drainage, Thai Yoga Mantra, Ashiatsu,  Zen Shiatsu, Rain Drop Therapy and Foot Reflexology.  Eviama also boasts 12 types of organic facials using Dr. Haushka’s exclusive line of skincare products.  

“Our goal is to offer balm and beauty for the mind and spirit,” said Ordway.  “To accomplish this, we use superior organic or biodynamic products and creative methods, serving you in a space designed with environmental integrity.”

The vast array of client services, many of which are only offered in Philadelphia by Eviama, take place in one of six treatment cabins that differ in décor and amenities. Each cabin features artwork and other decorative elements that will change seasonally. Cabin highlights are below:

• Artemisia Cabin takes in natural light which plays on walls painted a beautifully soothing tone of buttery cream. Services special to this cabin include couples massage, mother-daughter facials, Dr.Hauschka Classic Treatment facials, spiritual healing and Maya abdominal massage.
• Helichrysum Cabin boasts exposed brick, more buttery tones, a large skylight and fine art.  Here you can find yourself enveloped in an herbal infused wrap to cleanse away what no longer serves you, metabolically and energetically.
• Mahonia Cabin is especially designed for waxing services. This cabin features another skylight that conveys the indirect light from our wall of windows facing Chestnut Street.
• Rose Cabin showcases natural light that streams indirectly from the atrium windows through the skylight overhead. The Ashiatsu Bars allow certified therapists to balance gracefully as they use their feet to work out deeply held tension.
• Oak Cabin will please those who like less light while being grounded by the dark earthy red granite counter found there. In this treatment room 'tweens and teens may enjoy a Little Face Facial (with a parent present), or any of the transformative body wraps, facial or massage sessions.
• Sweetgrass Cabin features exposed brick walls and light from high windows in the building's lightwell. Unique timbers rescued from a church conversion in Manayunk grace the space while supporting another pair of Ashiatsu Bars. 

The new space also boasts an expanded boutique, new sauna, ornate building features, striking new meditation library and unique green elements, as highlighted below:

• One-of-a-kind parquet floors and framed architectural ornaments in building lobby 
• Five foot Quan Yin carved from a tree base and root adjacent to outdoor rock garden
• Warm hallway featuring majestic timber gates designed to slow and shape flow of energy in spa
• Boutique featuring fair trade, women made, artisan-owner made and eco-friendly gifts and fashions
• Unique shopping including biodynamic makeup from Dr.Hauschka, women’s fashions, handbags, jewelry, children’s clothing, toys, home décor, wall hangings, artful greeting cards and statues
• Reception area with client seating and sunny green views through oversized windows 
• Water lily shower featuring Italian porcelain rendered to mimic fine wood grain, with chlorine filtered rain head and chlorine filtered hand held spray
• New petite far-infrared sauna that produces radiant energy without harmful ultraviolet rays
• Meditation library features striking city views from wall to wall, floor to ceiling windows, plus exposed brick, plush window seating and a resource section
• Earth-friendly, non-toxic paint and adhesives 
• Décor using renewable, salvaged, recycled and sustainable materials
• Lighting is natural or mainly low-voltage throughout the space
• EnergyStar rated appliances

Future enhancements to the new space will include the installation of a custom-designed greenscaping that is being funded by a sustainable business grant from The Merchant’s Fund. The grant also will provide resources for a new table and equipment, as well as a rebranding campaign.

Eviama is owned and operated by Penny Ordway, a pioneer in Philadelphia’s eco and sustainability movements.  Eviama’s whole picture approach results in intuitive services that meet clients’ physical, emotional and spiritual needs. Outside of client treatments, Eviama also hosts weekly and monthly classes, spa parties, semi private yoga classes and community gatherings. Gift certificates are available for any service and make great gifts for any occasion.  Eviama is open seven days a week, with day and evening appointments convenient for everyone.  Services can be booked online at www.eviama.com or by calling (215) 545-3344. Please join Eviama on Facebook (Eviama Life Spa) and Twitter (@eviamalifespa).

Eviama is a member of the Sustainable Business Network and the Midtown Village Merchant’s Association.  National and local accolades include “Best Places for All-Natural Spa Services” by Lucky Magazine, “Best of Philly” for no-frills and pre-natal massage by Philadelphia Magazine, “Best Facials, Hair Removal and Massage” by Citysearch, “Best Spa” by Philadelphia Happening List, “Top Spa Package” by Day Spa Magazine and “7 Wonders of the Spa World” by Philadelphia Style Magazine. 

Client News: East Passyunk Hosts Party at Singing Fountain to Celebrate Food & Wine Honor, 5 New Retailers, Food Truck Round-up, More

East Passyunk Avenue has been named one of the "10 Best Foodie Streets in America" in the May 2013 issue of Food & Wine Magazine. The story honors the thriving dining scene with special mentions for Fond (1537 S. 11th Street), Pollyodd (1908 EPA), Marras (1736-8 EPA), Will BYOB (1911 EPA) and Era Atomica (1726 EPA). On Wednesday, April 17, 2013, East Passyunk Business Improvement District (EPABID) will celebrate this amazing accolade with a party around the Singing Fountain (EPA and Tasker Street) from 5:00pm to 7:00pm. DisCanto, folk musicians from Abruzzo, will perform a free concert as part of a tour arranged by Le Virtu.  Fond, Stateside and other restaurants around the Singing Fountain will present happy hour specials. Chef Joncarl Lachman, of the soon-to-open Noord, will meet and greet his new neighbors and provide a quick look into the new restaurant. Other surprises will be added - and guests are invited to make a group toast with a photo around the Singing Fountain. For updates, please follow @epassyunkave on Twitter or "Like" East Passyunk Avenue on Facebook.

This great honor follows the successful launch of East Passyunk Restaurant Week, and comes in advance of the soon-to-sell out Flavors of the Avenue festival. Other opportunities to dine and explore East Passyunk in April include:

* Saturday, April 13, 2013 (All day, extended hours into night) - April Second Saturday - Largest Second Saturday in East Passyunk's history with art, music, specials, sales, fashion and food festivities

* Sunday, April 14, 2013 (1:00pm to 4:00pm) - QOTA Party - Monthly rotating LGBT happy hour comes to Metro Mens (1615 EPA)

* Thursday, April 25, 2013 (11:00am to 3:00pm) - Debut of Dining Out for Life Gourmet Food Truck Round-Up at parking lot between Tasker and Morris, including Vernalicious, The Cow and the Curd, Spot Burgers, Delicias, Gigi's & Big R, The Farm Truck, Cupcake Carnivale, Mac Mart and The Sunflower Truck

* Saturday, April 27, 2013 (1:00pm to 4:00pm) - Flavors of the Avenue - South Philadelphia's outdoor food and drink festival featuring a record-setting 25 restaurants, all VIP tickets sold out in under two weeks, and general admission pre-sale tickets on track to sell out within a week, Crafty Balboa April showers featuring sold-out roster of crafters and artisans

Outside of exciting dining options, East Passyunk Avenue announces the debut of new retail stores that will give diners five new reasons to come before dinner and shop, stroll and explore:

* Addiciton Boutique (Coming to 1713 S. 12th St.) - Women's fashions

* Cloth (Coming to 1605 EPA) -  Natural baby-apparel and accessories

* Hip & Thrifty (Coming to 1810 EPA) - Vintage and gently used clothing

* Oliver & Company Tea Room (Grand opening this weekend at 1613 EPA) - East Passyunk's first tea room

* Occasionette (Grand opening this weekend at 1825 EPA) - Girls Can Tell opens new gift shop

For more information and directions, like East Passyunk Avenue on Facebook, follow @epassyunkave on Twitter, pin East Passyunk Avenue on Pinterest, visit www.visiteastpassyunk.com or call 215-336-1455.

Client Event: East Passyunk Hosts Largest Second Saturday Ever with Art, Food, Fashion and More

East Passyunk Avenue Business Improvement District (EPABID) – one of Food & Wine’s Top 10 Best Foodie Streets in America -- presents April’s “Second Saturday” this Saturday, April 13, 2013 with a full roster of events, specials, tastings and openings. Shop and restaurant owners are opening up their doors for what promises to be the largest Second Saturday to date – and a beautiful, warm, sunny day.  Highlights include HOME’s photo and art exhibit based on the food of East Passyunk, Le Virtu’s photo exhibit and live music by Abruzzese folk group DisCanto, the grand opening of Occasionette and much more. For the most complete schedule of activities, visit East Passyunk Avenue on Facebook and search the “Event” tab. Also, please visit http://visiteastpassyunk.com or call 215-336-1455.  Times and any fees for activities are listed below.

SECOND SATURDAY LINE-UP (As of Wednesday, April 10, 2013):

* Calm Studio (1214 Moore St) - $2.00 off any yoga class for the week of April 13th starting with Second Saturday or book any massage and get $10 off. Calm monthly specials are excluded from this offer. View schedule of classes and prices atwww.becalmbewell.com.

* Coco Lu's Fashionz, Flowerz & More (1935 EPA) - 20% discount off total purchase, 11am-4pm.

* Frame Fatale (1813 EPA) - Opening reception for “Postcards from the Ledge: Philadelphia Windows” -- black and white photography by RA Friedman. Lead by the unique quirkiness, mystery and beauty of the Philadelphia cityscape, RA Friedman presents a selection of captured reflections and odd spaces in silvery postcard-sized prints. Refreshments will be served. 6pm-9pm

* Fringe Salon (1728 EPA) – Sara Karolina Heinio presents works in her “Mexican Culture Series. 6pm-10pm

* Headhunters Hair Design (1718 EPA) - Spring Second Saturday deals + contest. Rock a new look for spring with 10% off new jewelry, 20% off new clients (with Christine) for any service, 10% off airbrushing. 

* HOME | A Furnishings Boutique (1815 EPA) - Philadelphia based artists Felicia Perretti and Hawk Krall will be exhibiting their food artwork. They teamed up to showcase the most well-known food spots along Passyunk. Refreshments. Starts at 6pm

* Kings Music (1828 EPA) - Peavey showcase with live music. Check out new amps, guitars and more. 11am-4pm

* Le Virtu (1927 EPA) - "Photographer Kateri Likoudis in Abruzzo" with a performance by the Abruzzese folk group DisCanto; admission is free; complimentary stuzzichini (snacks) and wine. Exhibition of photos taken in the region in late spring and fall of 2012. 1pm-3pm

* Lucky 13 (1820 S. 13th Street) - Sweet Jane Vintage trunk show + artwork by Paul Carpenter with drink specials and 20-50% off on all vintage. 1pm-5pm

* Metro Men's Clothing (1615 EPA) - 15% off and complimentary cocktails while you shop. 

* Ms Goody Cupcake (1838 EPA) - Cake truffles buy 2 get 1 free, $2 special flavor cupcakes and spring flavor sampling. FREE coffee with any purchase in morning. Open 9am - 4pm (or sell out)

* N.R.S. Boutique (1822 EPA) - Spring sale! All items 20% off, 11:30am-8pm

* Noir Philadelphia (1909 EPA) - After the art openings and shopping sprees, come sit a spell with a special Second Saturday late night happy hour with $1 off drafts, $4 wine, $4 well drinks and half off select appetizers at the bar. 9-11pm

* Nice Things... Handmade (1731 EPA) - Check out this months new work by local artist Bridget Mccafferty who also happens to be the printing hands behind Typsy Gypsy Tees. This show is a collection of her most recent paintings featuring all new work! Meet the artist and enjoy refreshments. 6-10pm

* Occasionette (1825 EPA) - Grand opening party!! Get ready to shop until you drop as East Passyunk's newest gift shop makes its grand debut. Complimentary light refreshments. 5pm-10pm

* Oliver & Company Tea Room (1613 EPA) - Grand opening party in our brand new tea room! Time TBA.

* Pollyodd (1908 EPA) - Complimentary Strawberrycello Cream samples, a new and special treat! 5-7pm

* Sermania Jewelry (1719 EPA) - Sale on all Communion gift items, there is still time to place a special order on a personalized ware. Browse new arrivals of sterling, gold and colored stones jewelry for Mom's Day. Complimentary jewelry item inspection and cleaning, along with refreshments will be offered.

ABOUT EAST PASSYUNK AVENUE BUSINESS IMPROVEMENT DISTRICT

East Passyunk Avenue Business Improvement District is home to 150 independently owned shops and markets that perfectly balances the best of the old and the new, mixing old world shopping, authentic Italian restaurants, world famous cheese steaks, with trendy boutiques, handmade arts, world-class cuisine and record-breaking events.

Chef-driven restaurants have pushed this once-faded community into the national spotlight. East Passyunk Avenue boasts more than 30 eateries, from authentic traditional Italian restaurants to gastropubs, including four of Philadelphia magazine’s Top 50 Restaurants: Stateside, Le Virtu, Fond and Will.  Capogiro Gelato Artisans scoops up National Geographic’s “best ice cream in the world” just down the block from cheese steak global headquarters, where Pat’s and Geno’s still vie to be called the best of this Philly staple.

Anchored by the beautifully restored Singing Fountain, a communal gathering place on Tasker Street, this store-lined commercial corridor hosts events of all shapes and sizes. Annual outdoor favorites include foodie-festival Flavors of the Avenue, the Car Show & Street Festival, Farmers’ Markets and East Passyunk Craft Beer Day.

Client Event: Head 2 Toe - Holiday Men's Grooming & Styling Event

2B Groomed Barbering Studio, Kembrel and Avenue Swank present the first-ever Head 2 Toe: Holiday Men's Grooming & Styling Event on Tuesday, December 18th, from 5:00pm to 9:00pm at Kembrel, 1219 Locust Street, Philadelphia, PA 19107. This festive evening includes complimentary hot shaves and shoe shines, a preview of Kembrel’s fashion merchandise, Uber special gift cards, catered food from Smokin' Betty’s and holiday spirits from Art in The Age. 

VIP customers, special friends and media contacts are invited. A limited number of tickets are also open to the general public. Attendees are welcome to bring one guest (unless otherwise approved).  RSVP is requested by Monday, December 17th by contacting Aversa PR at kory@aversapr.com or 215-840-9216.

Note: Complimentary hot shaves will take 20 to 30 minutes each. Due to space and time restrictions, eight hot shave slots are available. To ensure fairness, 2B Groomed and Kembrel will provide an entry form to each guest that registers by 6:00pm. At that time, guests will be notified if they won a slot during the event. 2B Groomed will host members of the press at a future date for hot shaves and/or hair cuts. Studio appointments and interviews can be scheduled during Head 2 Toe.

About 2B Groomed Barbering Studio

2B Groomed Studios offers a stimulating, unparalleled grooming experience with a blend of  talented barbers, unique services, personal attention combined with Jazz music within an elegant and inviting atmosphere.  Jahmal Rhaney, a native of Germantown and a graduate of the Joseph Donahue International School of Hairstyling and the Tri-City Barber School, brings more than 20 years of experience to the barbering chair. He opened his shop intent on reviving the luxury, service and feel of the classic bespoke barbershop. He’s aided by a staff of internationally trained barbers who each bring the tonsorial traditions of their native cultures. 2B Groomed is located in the heart of Midtown Village in Center City, at 270 S. 11th Street, Philadelphia, PA 19107. 2B Groomed has received numerous accolades in Maxim, Men's Health, Philadelphia Magazine, Philadelphia Style, Playboy and USA Today. 

About Kembrel

Kembrel tightly blends old-timey, personal boutique shopping with the convenience and attainability of shopping online. Each week, customers discover unique merchandise for men and women from local, independent and niche designers alongside established accent brands, while sipping on a cup of espresso from local business partners. To shop, discover and save on local and classic apparel and accessories for men, visit Kembrel’s Men’s Shop at 1219 Locust Street Philadelphia, PA 19107, or browse at anytime online at www.kembrel.com.

About Avenue Swank

Avenue Swank  is an online publication focused on Fashion, Politics and Pop Culture. Created by Quentin Washington, Avenue Swank is a hub that intersects all facets of the today's newsworthy interests; where the term "foreign affairs" could range from world peace, to the hottest Italian designer. Centered on the elements of style and luxury, Avenue Swank has become a vehicle for promoting the true art of fashion, and an outlet for familiarizing its readers with emerging and established designers.

Client Event: East Passyunk Avenue Pairs Creativity and Commerce in DesignPhiladelphia Festival

East Passyunk Avenue has been designated as one of three design districts in the eighth annual DesignPhiladelphia Festival.   East Passyunk Avenue Business Improvement District (EPABID) celebrates its thriving creative economy with a day of workshops, tours, special events and promotions to coincide with monthly Second Saturday festivities on Saturday, October 13, 2012.  Highlights include a performance by the Quaker City Mummer String Band, design your own guitar activity, Mummer costume design contest for kids, art openings, home and garden tours, and a scavenger hunt.  All activities are free (unless noted) and will run from 11:00am to 10:00pm at various locations along and around the commercial corridor. For the full list of East Passyunk’s Second Saturday and DesignPhiladelphia events, visit the event tab on www.visiteastpassyunk.com.

“East Passyunk Avenue blends together creativity and commerce for our first partnership with DesignPhiladelphia,” said EPABID’s Director Renee Gilinger.  “Activities will put the spotlight on thriving artists and design-driven businesses that make our neighborhood so unique.”

East Passyunk Avenue offerings for DesignPhiladelphia include the following events and activities:

Big Ideas, Small Space: 2600 Groceries in 260 Square Feet
11:00am - 8:00pm
Space is tight in South Philly, and Green Aisle Grocery (1618 EPA), carved out of a Passyunk rowhome, is designed to maximize every square inch. Owners Adam and Andrew Erace, with Chef Becca O'Brien, have launched a new local-fruit jam line out of the 260 square-foot space. Stop by for a sample of peach hibiscus, blueberry cardamom or other inventive flavors. FREE. 

Green Wall Design  
4:00pm - 5:30pm 
Why is a green wall such a unique design method for interior and exterior design? Urban Jungle (1526 EPA) presents a demonstration about the intricacies of green wall design. They will show you how to design, prepare, and build a living green wall in your home or business. FREE. 

Music + Design
11:00am - 9:00pm
Join us for a day of all things music at Kings Music (1828 EPA)! Record and design your own personal CD and custom design your own guitar. The Quaker City Mummer String Band will perform outside from 1:00pm - 2:30pm. During the show, kids (up to 15 years old) can enter a design the most imaginative mummers contest. First place prize is four music lessons or $50 in accessories. FREE. 

Jewelry Repair and Restoration
12:00pm - 5:00pm
Stop by to watch a true jewelry craftsman creating and restoring jewelry items at Sermania Jewelry (1719 EPA). Become informed about how family heirlooms can be repaired and enhanced to be worn again by the next generation. Learn how an old worn ring can be recycled and enjoyed for years to come. Complimentary inspection and cleaning of one item per customer will be offered. FREE. 

Men of Craft
6:00pm - 10:00pm
Nice Things... Handmade (1731 EPA) hosts an art opening featuring local male crafters...Men of Craft! FREE. 

Simple Reupholstering Workshop
6:00pm - 7:00pm
Grab that old dining chair and join Era*Atomica (1726 EPA) for a quick and easy hands-on demo on how to bring new life to an old seat. FREE. 

South Philly in South Philly
6:00pm - 10:00pm
Fringe Salon (1728 EPA) hosts an art opening featuring Avalon Clare, an artist and illustrator from Colorado, has lived In Philly for the past eight years. Through this collection of digital drawings, Clare introduces East Passyunk Avenue - her favorite part of the city - celebrating its people and places: the baristas, waitresses, hairdressers, and residents who have made it the interesting and eclectic street that has captured her imagination. FREE. 

Neighborhood DesignPhiladelphia events will include:

Annual Home Tour
12:00pm - 4:00pm
Passyunk Square Civic Association's Annual Home Tour will feature up to ten unique homes in the Passyunk Square District. Participants receive a map for the self-guided walking tour, plus free pizza, drink ticket and admission to a wrap-up party at the South Philly Bar and Grill (1235 EPA). Tickets are $20. Info: www.passyunksquare.org/about/hometour

Community Garden Design
10:00am - 11:00am 
Passyunk Square Civic Association hosts a guided tour of some of the unique features of Harry O's Passyunk Gardens (Wharton and Passyunk Ave), including the green roof, tall raised beds and flower wall. Following the tour participants will learn about starting a community garden. FREE. Info: www.passyunksquare.ticketleap.com/community-garden-design

Sustainable Streets Scavenger Hunt
11:00am - 3:30pm
From green streets to complete streets, the City of Philadelphia is re-imagining how its streets should be designed. Join The Mayor’s Office of Transportation and Utilities and the Philadelphia Water Department for a Sustainable Streets Scavenger Hunt. Participants will be able to explore some of Philadelphia’s most innovative street design features from those that reduce storm-water overflow to those that protect High scoring teams will be eligible to win prizes, including a bicycle rack and a rain barrel at a wrap-up happy hour at Los Caballitos (1651 EPA) at 3:30pm. Meet between 11:00am - 12:00pm at Columbus Square Recreation Center (1200 Wharton). Free and open to the public. Info: www.phillywatersheds.org/scavengerhunt

Urban Design Walking Tour: South Philadelphia
11:00am - 12:30pm
Have you ever wondered about how your neighborhood was put together? What does architecture and public space tell us about the cultural, economic, and natural history of a place? Through the lens of urban design, we'll explore the physical development of South Philadelphia through a guided walking tour that starts at Capitolo Playground (9th and Federal). Highlights include the Italian Market and East Passyunk Avenue. Sketch pads welcome. Tickets are $15. Info: www.passyunksquare.ticketleap.com/urban-design-walking-tour-south-philadelphia/

Design-related Second Saturday festivities on East Passyunk will include:

B2 Cafe (1500 EPA) will host a reception for the opening of Countdown to (En)Danger, an art show with pieces that express the artists own interpretation of endangered species and the continued risks of extinction. Stop by between 6:00pm - 9:00pm. Proceeds benefit World Wildlife Fund. FREE. 

Chhaya (1823 EPA) shows off its seasonal design skills with new fall menu offerings. Enjoy seasonal crepes, Pumpkin Waffles (with pecan syrup and cinnamon whipped cream), Apple Crisp Pancakes (buttermilk pancakes with apple cranberry filling and toasted crumb topping), Pumpkin Spice Chai and Latte, and Dulce de Leche Latte. Illustrations from Grant Yuhre (www.grantyuhre.com) will also be on exhibit until the end of October.

FUEL (1917 EPA) celebrates fall with $2 Pumpkin Latte all day, plus free Mimosa's with Brunch.

Lucidi Salon & Jewelry (1814 EPA) will focus on the art of hair design by offering discounted cuts all day: $5 off men's cuts (originally $20), $5 off women's cuts (originally $30) + $15 blow outs (originally $20).

Ms. Goody Cupcake (1838 EPA) debuts fall themed flavors with a special on cupcake minis. Enjoy a dozen mixed with Pumpkin Latte, Fall Harvest and Candy Corn for only $6.00. Pumpkin Latte cake shakes will be discounted to $5.00. Free cake design consultations will be available.

Metro Men’s Clothing (1615 EPA) celebrates their third anniversary and arrivals of fall men’s sweaters, jackets, shirts and shoes.  Raise a glass to this award-winning men’s clothing store with a champagne tasting from 1:00pm to 9:00pm.  

About EPABID

East Passyunk Avenue Business Improvement District is home to over 150 independently-owned shops and restaurants, offering an excellent opportunity to stretch your legs and take a stroll up the Avenue.  

About DesignPhiladelphia Festival

The eight annual DesignPhiladelphia Festival, in partnership with The University of the Arts, will place a spotlight on Philadelphia’s rich design history and creative industries at work, Wednesday, October 10 through Sunday, October 14, 2012. The citywide Festival will feature five days of non-stop programming championing design, showcasing the work of more than 400 designers and creative thinkers in over 120 public events. 

Set in boutiques, galleries, museums, universities, warehouses, public spaces and city streets, DesignPhiladelphia transforms the city into a stage for ideas and designs of the past, present, and future, highlighting the impact design plays in our everyday lives. DesignPhiladelphia envisions a future where innovative design is strongly associated with Philadelphia’s story, well beyond the lore of soft pretzels, Rocky movies and the Liberty Bell.

New to the Festival this year are Design Districts, shaped to showcase the design strengths of Philadelphia’s neighborhoods. Hotspots include: Northern Liberties Wednesday, October  10th, Old City Friday, October 12th,  East Passyunk and South Philly Saturday, October 13th, with Citywide Festival Days being presented on Thursday, October 11th and Sunday, October 14, 2012. 

Client Event: Blogger Day on East Passyunk Avenue

East Passyunk Avenue hosted the first ever Blogger Day on Saturday, September 8, 2012. Philadelphia's top bloggers brought their families out for a day of private tours, cupcake decorating, shopping, sales, giveaways, prizes, live music, craft activities and more.  

Thanks to participating businesses, bloggers and their families for making the day a big success! 

RECAP AND BUSINESS LIST

• A Star is Born let budding fashionistas walk the runway. 
• Alphabet Academy - The Treehouse hosted mum planting, kids' yoga and breakfast snacks (by Belle Cakery).  Bloggers also toured the new eco-friendly Treehouse.
• Alphabet Aquarium was the scene for more private tours, apple painting and snacks. Kids met the Avenue's resident fish in the giant aquarium. 
• FUEL, Noir Philadelphia and Mamma Maria's Ristorante provided lunch for all participants.  South Philly's famous Mamma even came out to serve the mom bloggers. 
• Headhunters Hair Design and Novo Salon provided discounted services for moms and dads.
• Kings Music provided piano and guitar lessons for budding musicians. 
• Ms Goody Cupcake turned children into pastry chefs as she let them decorate their own cupcake masterpieces. 
• NRS Boutique sponsored a free trunk show for moms and the girls.
• Next (Ontheave) tempted dads with a full stock of Phillies gear. 
• Craft pit stop! Children made one-of-a-kind creations while parents shopped at Nice Things... Handmade.
• Halloween came early this year at Pixie Toes where bloggers previewed Halloween decor. They also enjoyed a nice trick or treat with free kids' gifts, popcorn and snacks. 
• Sermania Jewelry designed an original "Mom and Me" bracelet that was given away to one lucky family! 
• South Philly Comics were the heroes of the day with free comic books.  
• Urban Jungle presented a seed planting presentation and free plants for all the kids. 

For information of future media events on East Passyunk, please visit www.visiteastpassyunk.com.