Aversa PR & Events

Aversa PR Debuts New Website

Please visit our brand new website at www.aversapr.com - and please update your browser and saved files to make sure you are pointed in the right direction. We don't want you to miss a thing..

Job Postings: Philadelphia Social Media Assistant, Social Media and PR Intern, Blog Intern

Aversa PR and Philly Loves Fun are pleased to present three job and internship opportunities. Please see each listing for specific job descriptions, instructions on how to apply and other details.

Social Media Assistant - Philadelphia, PA and South Jersey

Aversa PR & Events seeks an organized, creative and driven social media rock star to assist with 20+ client accounts that cover retail, fashion, beauty, food, neighborhoods, tourism and much more. We work with small business owners, entrepreneurs and nonprofit leaders that expect the best from us - including smart and creative results, on a budget, in a timely manner, with measurable results. We're seeking a proven professional with documented experience in collecting and organizing content, developing short and long range strategies, growing social media followings, crafting an ongoing, unique for each business, teaching social media best practices to clients, and maintaining a content calendar.

Successful candidates will exhibit attention to detail, be good communicators, work well under pressure, have a sense of humor, work within budget and  time frames, and be able to generate award-winning messaging on the fly. Proven experience in managing social media accounts (Twitter, Facebook, Instagram, Pinterest) preferred. This is a new starter position with ten to fifteen hours per week with option to grow position in future. Dependable transportation at all times is a must as clients require store visits, photo shoots, meetings and event support. Office-based position in South Philadelphia.

Please submit cover letter, resume and list of social media samples/handles to [email protected]. Applications will be considered incomplete without all three elements. No phone calls please. For more information about us and our company, visit www.aversapr.com or follow us on Twitter at @koryaversa

Social Media and Public Relations Fall Intern - Philadelphia, PA and South Jersey

Aversa PR & Events seeks a motivated, mature and responsible intern to assist with our award-winning, unique and fun clients. You’ll gain experience in working to promote everything from theatre to cupcakes to circus arts and everything in between. Qualified candidates will have an understanding and some experience with social media, public relations and event planning. We seek someone that is creative, driven and detail-oriented with a good sense of humor. Excellent
communications skills and a strong knowledge of social media are a must! Our agency works with a small businesses, arts groups and nonprofit clients and has the most interesting portfolio in the
region. You will gain a great deal of knowledge and practical professional experience and enjoy some fun perks from those with whom we work. This internship can be full time or part time, but at least 12-15 hours per week. Start and end dates are flexible.

The successful candidate will have the following qualities/experience:
-Strong written and verbal communications skills
-Social media knowledge and presence
-Attention to detail
-Ability and desire to take initiative
-Sense of humor
-Willingness to learn
-Flexibility
-Ability to juggle multiple projects at once and meat deadlines
-Interest in and ability to attend and represent Aversa PR at events

Please submit resume, cover letter and social media handles/samples to [email protected]. Complete applications only. For more about us, visit www.aversapr.com

Philly Loves Fun Fall Intern - Philadelphia, PA and South Jersey

Philly Loves Fun seeks a motivated, mature and responsible intern to assist with social media, public relation and events. We are a website that writes and promotes many of the great activities that happen in Philadelphia that make the city so remarkable. We seek an intern with strong writing skills and a personal polish who can help us cover some of these events. You should have excellent verbal and written communications skills; be experienced in blogging and social media channels including Twitter, Facebook, and Instagram; and come to the position with drive, focus and ideas. You will gain a great deal of knowledge and practical professional experience and enjoy some fun
perks from those with whom we work. This is a part-time internship ranging between 10-20 (or more if desired) hours a week and offers a small weekly stipend.

The successful candidate will have the following qualities/experience:
-Strong writer
-Experience working with blogging content management systems
-Social media knowledge and presence
-Attention to detail
-Ability and desire to take initiative
-Sense of humor
-Willingness to learn
-Flexibility
-Interest in and ability to attend and represent Philly Loves Fun at events

Interested candidates should forward a cover letter, resume, social media links and blog samples to [email protected]. For more about us, visit www.aversapr.com and www.phillylovesfun.com

Client News: Aversa PR Opens Office During East Passyunk's Weekend of Triple Fun

Hot on the heels of last week’s record-breaking Craft Beer Day and La Festa, East Passyunk Avenue Business Improvement District (EPABID) triples the fun this coming weekend with Second Saturday, Antique and Vintage Flea Market and South Philly Fest. Festivities also include the grand opening block party for Aversa PR and Frontstretch.com. 

The fun starts early Saturday morning with the Antique and Vintage Flea Market that returns with 60+ vendors selling antiques, collectibles, vintage furniture, jewelry, clothing and accessories. After shopping, enjoy sales, free make-overs, pop-up shop, art openings, receptions, tastings and sales at more than a dozen merchants and businesses.The festivities even include a ‘baby shower’ for East Passyunk’s precious new arrival, Cloth at 1605 East Passyunk Avenue.The fun continues into the night with circus performances, DJ, food and drink at grand opening of Aversa PR at 12^th and East Passyunk.

On Sunday, there’s no rest with the return of South Philly Fest by Lucky 13 and Sweet Jane Vintage, featuring a free outdoor concert with seven live bands, great shopping, food and drink specials. Complete details for all events are listed below. For more information, visit www.visiteastpassyunk.com, follow @epassyunkave or call (215) 336-1455.

ANTIQUE AND VINTAGE FLEA MARKET
Saturday, June 8, 2013

The Antique and Vintage Flea Market will return to the 1600 block parking lot between Tasker and Morris from 8:00 AM to 4:00 PM.  More than 60 vendors will feature antiques, collectibles, vintage furniture, jewelry, clothing and accessories, glassware, pottery and much more. Held in and around the municipal lot on the 1600 Block of East Passyunk Avenue between Morris & Tasker. The GPS address is 1630 East Passyunk Avenue. The event is organized by Philadelphia Flea Markets. Admission is free. Family-friendly shopping for all ages. The rain date is Sunday, June 9, 2013.

JUNE SECOND SATURDAY
Saturday, June 8, 2013

Shop and stroll your way into summer as EPABID hosts June's Second Saturday. See individual listings for times, costs and details.

* 1600 Below Vintage (1600 EPA) - Complimentary Prosecco, 20% off everything vintage, and artwork by Laura Finestone. Upstairs Reliable Floor Covering will be offering 10% off all in stock area rugs.

* Aversa PR & Events (1141 Pierce Street, at 12th and East Passyunk) -- Come meet the folks behind EPA's social media!  Grand opening block party featuring food and drink samples from Noir, Chhaya, Toast, SliCE, Bitar's, Smokin' Betty's, Devil's Alley, Serrano, Francoluigis, and Art of Bread by Georges Perrier. Ms Goody Cupcake will preview her new truck and give away dessert samples. Prism Beer will pour Summer of 69 and Naked Blonde. Uber, Headhunters Hair Design, Eviama Life Spa, Fly School Circus Arts, Cloth, Sealed with a Kiss, City of Hope and others will provide raffle prizes and free swag bags for the first 200 people. Entertainment includes a DJ, circus performance and a preview by Brat Productions of their new show The Last Plot in Revenge. Free, 21 and older, 6:00 PM to 9:00 PM

* Cloth (1605 EPA) -- Cloth ( 1605 EPA) -- Come meet our new 'bundle of joy' during the grand opening 'baby shower' for Cloth. Complimentary croissants, pastries, coffee, tea, organic juice boxes and kid's snacks will be provided. Enjoy our "baby shower" cake donated from Ms Goody Cupcake. The new play corner will be open and fully stocked with toys and books. Enter to win great prizes, including a raffle basket of summer baby necessities. Free swag bags full of prizes and coupons for the first 50 shoppers. Free, 10:00 AM to 7:00 PM

* Chhaya Cafe (1823 EPA) -- Art reception with works from Priscilla Hopkins, featuring acrylic paint on paper and enjoys layering transparent and opaque forms to create compositions inspired by the natural world. Complimentary snacks. Free, starts 6:00 PM

* Frame Fatale (1813 EPA) -- Frame Fatale (1813 EPA) – Opening reception for “Box Score:  Mixed Media Collages” by Randel Plowman.  Limited edition archival prints from “Box Score:   An Autobiography,” an epic baseball poem (and free, interactive ipad app!) by local poet Kevin Varrone, are on view through July 30.   Formatted as literary baseball cards, “Box Score” is for anyone who loves baseball, poetry, art, and history.   Join us for light ball park fare:  popcorn & pretzels, beer & lemonade! Free, 6:00 PM to 9:00 PM

* Fringe (1728 EPA) – Reception for Bird in the Hand ink paintings by Lucinda Morreale, with music by Murmuration. Free, 6:00 PM to 10:00 PM.

* Headhunters Hair Design (1718 EPA) - FREE mini-makers for new clients, jewelry summer sale, spray tan discounts, hair chalking, snacks. Opens at 10:00 AM

* HOME A furnishings boutique (1815 EPA) - Reception featuring artwork from an artist that graduated from the University of the Arts - Emily Stabile.  She'll be presenting some wood cut prints and paintings on wood. Free refreshments, 6:00 PM to 9:00 PM

* Metro Men's Clothing (1615 EPA) - 15% off entire store to get styling for summer, complimentary champagne and champagne spritzers. 11:00 AM to 9:00 PM

* Ms Goody Cupcake (1838 EPA) - Last call for Fegley's Blueberry Belch and Young's Double Chocolate Stout cupcakes for Philly Beer Week + Drunkin' Elvis (which lasts through June). Cupcake Shakes are back for summer. Enjoy free samples and fifty cents off each shake (any flavor cupcake!). 9am - 4pm (or sell out)

* Nice Things.. Handmade (1731 EPA) - Art opening and reception with paintings by Courtney Brown, free refreshments, more details coming. Free, 6:00 PM to 10:00 PM

* Nicole Rae Styer Boutique (1822 EPA) - Huge summer sale.........all summer dresses,tanks and shorts 20% off! Wine and sweets from Belle Cakery. Free, 5:00 PM to 8:00 PM

* Occasionette (1825 EPA) - The Second Saturday Pop-Up Shop at featuring Brainstorm Print and Design with beer, donuts and awesome hand screenprinted art prints. Free, 6:00 PM  to 9:00 PM

* Pollyodd (1908 EPA) - Free tasting with newest cello. Come out and try some Mango just in time for summer. Free, 5:00 PM to 7:00 PM

SOUTH PHILLY FEST
Sunday, June 9, 2013
Lucky 13 Pub and Sweet Jane Vintage present South Philly Fest from 12:00 PM to 6:00 PM with an outdoor concert featuring seven live bands, drink specials, food, vendors and shopping. Line up is listed below.  Festivities will take place outside on the street in front of Lucky 13 Pub, at 13^th and East Passyunk Avenue. Inside Lucky 13, DJ Sunny Girl Williamson will be spinning records and keeping things cool. Concert is free. Drinks and food are pay-as-you-go.

Concert performances and times:

Haggard (Noon)
Company Corvette (1:00 PM)
Needle Points (2:00 PM)
Robes of Alchemy (3:00 PM)
The Whips (4:00 PM)
Gondola (5:00 PM)

Vendors include:

Angel’s Airbrush
Bad Panda Jewelry
Hail Ella
Laura Lawless
Little Baby’s Ice Cream
Kung Fu Hoagies
Make Love Not War
Medium Bob’s Curiosity Shop
Mockingbird Salon
Paul Carpenter
She All Talk
Sweet Jane Vintage
Utopia

Client News: East Passyunk Hosts Party at Singing Fountain to Celebrate Food & Wine Honor, 5 New Retailers, Food Truck Round-up, More

East Passyunk Avenue has been named one of the "10 Best Foodie Streets in America" in the May 2013 issue of Food & Wine Magazine. The story honors the thriving dining scene with special mentions for Fond (1537 S. 11th Street), Pollyodd (1908 EPA), Marras (1736-8 EPA), Will BYOB (1911 EPA) and Era Atomica (1726 EPA). On Wednesday, April 17, 2013, East Passyunk Business Improvement District (EPABID) will celebrate this amazing accolade with a party around the Singing Fountain (EPA and Tasker Street) from 5:00pm to 7:00pm. DisCanto, folk musicians from Abruzzo, will perform a free concert as part of a tour arranged by Le Virtu.  Fond, Stateside and other restaurants around the Singing Fountain will present happy hour specials. Chef Joncarl Lachman, of the soon-to-open Noord, will meet and greet his new neighbors and provide a quick look into the new restaurant. Other surprises will be added - and guests are invited to make a group toast with a photo around the Singing Fountain. For updates, please follow @epassyunkave on Twitter or "Like" East Passyunk Avenue on Facebook.

This great honor follows the successful launch of East Passyunk Restaurant Week, and comes in advance of the soon-to-sell out Flavors of the Avenue festival. Other opportunities to dine and explore East Passyunk in April include:

* Saturday, April 13, 2013 (All day, extended hours into night) - April Second Saturday - Largest Second Saturday in East Passyunk's history with art, music, specials, sales, fashion and food festivities

* Sunday, April 14, 2013 (1:00pm to 4:00pm) - QOTA Party - Monthly rotating LGBT happy hour comes to Metro Mens (1615 EPA)

* Thursday, April 25, 2013 (11:00am to 3:00pm) - Debut of Dining Out for Life Gourmet Food Truck Round-Up at parking lot between Tasker and Morris, including Vernalicious, The Cow and the Curd, Spot Burgers, Delicias, Gigi's & Big R, The Farm Truck, Cupcake Carnivale, Mac Mart and The Sunflower Truck

* Saturday, April 27, 2013 (1:00pm to 4:00pm) - Flavors of the Avenue - South Philadelphia's outdoor food and drink festival featuring a record-setting 25 restaurants, all VIP tickets sold out in under two weeks, and general admission pre-sale tickets on track to sell out within a week, Crafty Balboa April showers featuring sold-out roster of crafters and artisans

Outside of exciting dining options, East Passyunk Avenue announces the debut of new retail stores that will give diners five new reasons to come before dinner and shop, stroll and explore:

* Addiciton Boutique (Coming to 1713 S. 12th St.) - Women's fashions

* Cloth (Coming to 1605 EPA) -  Natural baby-apparel and accessories

* Hip & Thrifty (Coming to 1810 EPA) - Vintage and gently used clothing

* Oliver & Company Tea Room (Grand opening this weekend at 1613 EPA) - East Passyunk's first tea room

* Occasionette (Grand opening this weekend at 1825 EPA) - Girls Can Tell opens new gift shop

For more information and directions, like East Passyunk Avenue on Facebook, follow @epassyunkave on Twitter, pin East Passyunk Avenue on Pinterest, visit www.visiteastpassyunk.com or call 215-336-1455.

Client Event: Executive Chef Gina Rodriguez Previews Spring Menu for Food Press

Serrano's Executive Chef Gina Rodriguez will host a special tasting dinner in mid-March to sample selections from her new spring menu paired with wine's from Serrano's boutique list.  Chef Rodriguez will also preview Serrano's first ever hand-crafted cocktail list.  Members of the Philadelphia food press are invited.  For inquiries, please call Kory Aversa at 215-840-9216 or email [email protected].

Spring Flavors + Signature Dishes

The first day of Spring is a fitting time to introduce the new menu from Serrano's Executive Chef Gina Rodriguez.  After living in Philadelphia for nearly a year, Chef Rodriguez is excited to take inspiration from the feel of the four seasons. For her spring menu, she will bring together bountiful flavors, local purveyors and a twist of fun.  

Meet the Chef

Hot off her appearance from COOK, Executive Chef Gina Rodriquez is excited to personally present her dishes, talk about her inspiration, discuss her time in Philadelphia and give some insight about other exciting updates to Old City's historic restaurant and bar. 

Although always her life-long passion, cooking is the second career for Arizona native Chef Gina Rodriguez.  Rodriguez earned a degree in psychology and worked for a Tucson behavioral health center before enrolling at Scottsdale Culinary Institute. After graduating SCI Le Cordon Bleu, an externship in New Orleans under noted chef John Besh, and mentoring by French Master Chefs, Rodriguez worked along the San Diego coast in luxurious resort restaurants such as DH&R’s beautiful Estancia LaJolla (Adobe El Restaurante) and KSL’s La Costa Resort and Spa (the 350 seat Bluefire restaurant).  She has worked at major restaurants in New York, New Orleans, Arizona and California before arriving in Philadelphia. Chef Rodriguez' creative talents also led to her to consult for the Nestle Corporation in Ohio and Denver.

In Philadelphia, Rodriguez served as Executive Chef at Kokopelli and Max and David’s before joining Serrano Restaurant in Old City.  Serrano has been a staple on 2nd street for over 25 years and was searching for a chef who could re-invent the menu. Rodriguez wasted no time marrying  the restaurant’s Old world feel with her own dynamic creations such as her signature Jumbo Scallops with Mushroom, Sausage & Fingerling Potatoes In Arbol Chili Gastrique.

In a male-dominated profession, Rodriguez is proof that women are a force to be reckoned with in the kitchen.  She served as the first female behind the stoves at the acclaimed Ventana Room at Loews Ventana Canyon Resort in Tucson, Arizona, earning the coveted AAA 5 Diamond award in 2008, the only female awarded in the US that year.  

About Serrano 

Serrano had been a staple on second street for over 25 years. You could say it was on the street prior to the neighborhood being "hip". Named after the pepper, not the ham, the food can be described as internationally influenced contemporary cooking. Recently, Chef Gina Rodriguez came on board to relaunch the menu and restaurant's reputation for producing exceptional dishes at neighborhood prices. The vibe of the restaurant is very laid back. On any given day you can find a doctor next to an artist sharing a drink.

Client Video: Diner en Blanc Philadelphia

Our clients in white bring us a mid-winter "white" treat, and we're not talking about the snow. The gorgeous new video from the debut of Diner en Blanc Philadelphia was released earlier this week. Check out what blogs and media have called 2012's "party of the year." Stay tuned for information about Diner en Blanc 2013, coming in late spring. Tease, tease. 

Special thanks to Diner en Blanc organizes for including Aversa PR & Events LLC in this amazing event - and thank you for the wonderful shoutout in the video. 

 

Welcome to the Team! Dana Sclafani hired as new PR and Social Media Coordinator

Aversa PR & Events and Philly Loves Fun welcomes Dana Sclafani to the team as the new PR and Social Media Coordinator. Dana graduated Magna Cum Laude from Rowan University with a B.A. in Public Relations in 2012. During all four semesters at Rowan, she served as a member of the PRSSA chapter and involved herself in PRaction, PRSSA's student-run firm. She then served on the 2011-2012  executive board as VP of Advocacy, Philanthropy, and Ethics, winning the Best Community Service award at the 2012 National Conference. In addition, she won the highest senior award, Anthony J. Fulginiti's Gold Medallion for Excellence in Public Relations.

Now, a member of PRSA Philadelphia Chapter, she continues to expand her network and share her passion for Public Relations. During her free time she loves to volunteer, travel, watch the Phillies, snowboard, cook, try new things and meet new people.

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Aversa PR and Diner en Blanc Philadelphia Win First Place Award from PRSA Philadelphia

Job Listing: Aversa PR Seeks Social Media and Public Relations Assistant

Job Listing: Aversa PR Seeks Social Media and Public Relations Assistant

Aversa PR & Events seeks tomorrow's social media and public relations superstar for a new part-time position.

Join our team as we work with a unique and exciting roster of clients, including restaurants, bars, entertainment, arts, culture, adventure, shopping, retail, small business and nonprofit. We have several exciting new clients starting in 2013 and we are expanding our team in preparation.

Please have a passion and interest in arts, adventure, entertainment, dining, small business and/or tourism. Flexible hours are a must, including daytime scheduled hours in office, plus occasional night and weekend hours at events.

Skills required: Social media, media writing, scheduling, administrative, blogging, marketing and more. We're seeking someone well versed on using Twitter and Facebook for businesses, that can take short brief snippets and spin them into social media gold. Position is new within a company less than one year old. Therefore we seek someone that can adapt quickly to changing situations while keeping eye on big picture and manage smallest details. Ability to work under pressure and quick deadlines is a must! Finally, we seek someone with enthusiasm, humor, passion for our clients and get it done attitude.

A candidate with a car is preferred, but if not must have reliable transportation that is easily accessible to South Philadelphia/East Passyunk, Rittenhouse, South Street and Midtown Village. Candidate must have ability to lift up to 35 lbs for occasional event-related materials. This is a starter contractor position for 15-30 hours a week with potential for growth as company expands.

Contact: Please send a resume, customized cover letter and social media links to [email protected]. No calls please. Position is available in early January 2013.

Aversa PR and Diner en Blanc Philadelphia Win First Place Award from PRSA Philadelphia

The Philadelphia Chapter of the Public Relations Society of America presented Aversa PR & Events and Diner en Blanc Philadelphia with a first place public relations award for the viral campaign that promoted the pop-up picnic in white. The award represents the first Pepperpot for Aversa PR & Events since its incorporation just nine months ago. Aversa PR & Events owner Kory Aversa was also recognized with an individual achievement award for chairing the chapter’s inaugural Nonprofit Resource Committee that matches nonprofits with public relations pros from the public sector. Ceremonies were held last evening, Wednesday, December 5, 2012 at the Arts Ballroom, 1324 Locust Street. The sold-out event recognized best in class PR campaigns and tactics from the Philadelphia region that were conducted in the last 12 months.

PEPPERPOT AWARD + DINER EN BLANC

Diner en Blanc Philadelphia was honored for the public relations campaign in the category of special events and observances, for events seven days or less. Diner en Blanc Philadelphia brought style and elegance to its Philadelphia debut on Thursday, August 23, 2012. After a summer of suspense, the secret pop-up location was revealed to be Swann Memorial Fountain in Logan Circle. The sold out viral picnic attracted 1,300 guests clad in white and toted their white tables, linens, china and décor.

Coverage for the event started in April of 2012 with two blog pieces that helped co-chairs to secure group leaders. In June of 2012, the organizing committee secured the services of Aversa PR & Events LLC. Together, the team put into motion a viral campaign between late June and late August that produced 47 blog stories and 10 traditional press stories. In response to the campaign, the waiting list grew to 4,000+ people. Online efforts landed Dîner en Blanc Philadelphia with 2,200+ followers on social media. On August 3, 2012, all 1,300 registration slots were sold out to people of all ages, races, nationalities, sexual orientations and backgrounds. Attendees hailed from counties as varied as the United States, Poland, France, Russia, Australia and Great Britain. The picnic bolstered Philadelphia’s reputation as a truly international city.

Day of and post event coverage produced approximately 10 million audience impressions from at least 32 traditional press stories (including 19 stories and mentions on CBS, FOX, NBC and ABC) and 25 blog stories. Thousands of photos filled flooded Facebook, Twitter, Pinterest, Instagram and Yelp. Philadelphia’s public space received the attention it deserved with hundreds of photos and mentions in 50 blog and traditional press stories. Philadelphia Magazine’s HughE Dillon declared, “I think we have a new event space that is at the center of everything.” Due to the tremendous success, the city of Philadelphia and Dîner en Blanc International have already given the green light for another event in Philadelphia in 2013.

INDIVIDUAL ACHIEVEMENT AWARD + KORY AVERSA

Aversa PR & Events Owner Kory Aversa was honored with an the “President’s Award” during the pre-ceremony for individual achievement winners. Chapter president Blair Kahora Cardinal recognized Aversa for chairing the chapter’s first Nonprofit Resource Committee. The new committee was formed to connect chapter members from the public sector with members (and non-members) in the nonprofit community. Activities also were designed to provide educational and social opportunities for nonprofit professionals to enhance their public relations and social media skills. Activities in the first year included a sold-out speed networking event, a holiday happy hour mixer, a collection drive for members to “Adopt a Senior,” and a public service project at MANNA (coming on December 19, 2012).

ABOUT AVERSA PR

Aversa PR & Events was founded in March of 2012 by owner Kory Aversa. The new company’s official mission is to create big buzz for arts, culinary, entertainment, small business and nonprofit clients that specialize in quality, one-of-a-kind, meaningful products or services. Services focus on public relations, media relations, social media, event planning and nonprofit development. This new public relations company was founded to promote the very things that Aversa loves about Philadelphia – and modeled his business model after subject matter from his website Phillylovesfun.com.

Aversa PR’s client roster has expanded in nine months to include 20+ clients, such as Diner en Blanc Philadelphia, Fly School Circus Arts, East Passyunk Avenue Business Improvement District, Eviama Life Spa, Ms Goody Cupcake, Charm City Movement Arts, Smokin’ Betty’s, Devil’s Alley, Chhaya Café, Bitar’s, Alphabet Academy, 2B Groomed Barbering Studio, Headhunters Hair Design, Acorn Dental Associates, Brat Productions, City of Hope Philadelphia, City Year Greater Philadelphia, Tashan and Tiffin. New clients are on the way for 2013, with announcements coming in late December of 2012.

Owner Kory Aversa, 39, is originally from Utica, New York, where he graduated with a Bachelors of Arts from Utica College of Syracuse University. He majored in Public Relations with a minor in Political Science. Since moving to the Philadelphia region in 1998, Aversa has worked for and on behalf of some of the region’s largest and most interesting causes, including Philadelphia Senior Center, Please Touch Museum, Philadelphia School of Circus Arts, Epilepsy Foundation of EPA, Children’s Healthcare Foundation of South Jersey and others. He has served on the board of directors for Delaware Valley Legacy Fund, Plays & Players Theatre, Safeguards and People-Pet Partnership.

Aversa resides in South Philadelphia with his shelter dog Buster Brown. They live just off of the East Passyunk Avenue business corridor where they spend much of their business and personal time.

PRSA Event: Holiday Happy Hour for PR & Nonprofit Professionals

The Nonprofit Resource Committee of  the Public Relations Society of America, Philadelphia Chapter presents a Holiday Happy Hour on Wednesday, November 28, 2012, from 5:30pm to 7:30pm, at Smokin' Betty's, 116 South 11th Street, Philadelphia, PA 19107.  Staff from area nonprofits are invited to network with other nonprofits, as well as PR pros from agencies, the public sector and freelancers eager to meet their nonprofit communications peers. The chapter will also collect donations for an “Adopt a Senior” drive benefiting the Philadelphia Senior Center. 

Registration is requested in advance by clicking here. Walk-ups are also invited. The $5 registration fee will include light fare, drink specials and holiday cheer.  This is a 21 and up event. 

Guests are encouraged to contribute to the optional “Adopt a Senior” drive benefitting the Philadelphia Senior Center. New, unwrapped gifts can include outerwear (winter hats, insulated gloves, sweaters, coats or jackets), clothing (pajamas, bath robes, sweat suits, bedroom slippers), household items (toiletries, bath towels, wash clothes) or miscellaneous items (gift cards, Ensure, Depends, home goods). Every contribution goes a long way towards ensuring that seniors in our region have a happy and safe holiday season.

For information on the PRSA Philadelphia chapter, visit http://www.prsa.philly.org, follow them on Twitter at @PRSAPhilly and find them on Facebook at PRSA Philly.