Aversa PR & Events

Client News: Aversa PR Clients Present 10 Top Events to Celebrate Philly Beer Week

From a Drunkin’ Elvis to “beer queens,” from a battle of the brewers to craft beer day, from soft-shelled crabs infused with Allaghash to a Troegs four-course dinner, Aversa PR & Events clients offer  unique roster of events to quench Philadelphia’s thirst for Philly Beer Week.  

ONE DAY EVENTS

Friday, May 31, 2013
PBW Kickoff: Local Tower Takeover

Smokin’ Betty’s (116 S. 11^th Street, Philadelphia) invites you to celebrate the start of Philly Beer Week with PBW Kickoff: Local Tower Takeover, on Friday, May 31, 2013, from Noon to closing.  Spend a day with the locals as you enjoy limited edition brews from Yards, Manayunk, Slyfox, Victory and Troegs, plus newcomers Boxcar, Round Guys, Old Forge, Neshaminy Creek, Evil Genius and Vault Brewing. All beer is pay-as-you-go. Drink specials, giveaways and prizes available.  Special appetizer menu will feature ingredients from local farmers and purveyors.  For more information, call (215) 922-6500.

Saturday, June 1, 2013
4^TH Annual Broads, Brews and Queens (BBQ)

Hail to the queen(s) of Philly Beer Week! Smokin’ Betty’s (116 S. 11^th Street, Philadelphia) celebrates the women of the beer industry during the 4^th Annual Broads, Brews and Queens (BBQ) on Saturday, June 1, 2013 at 9:00 PM.  Meet the broads behind the beers and enjoy a tower takeover of lady inspired and driven drafts from Dogfish Head, Stoudts, Flying Fish, Allagash, Ommegang, Brookly, Yards, Rogue, Evolution, Sixpoint, Dominion and more. The Goddess Isis will preside over drag performances from “The Sisters in Sin” with special appearances by supporting “beer queens,” our supportive male industry counterparts in drag.  Admission is a suggested $5 cover to benefit the William Way LGBT Community Center.  Beer is pay-as-you-go.  For more information, call (215) 922-6500.

Sunday, June 2, 2013 (Two events)
Craft Beer Day on East Passyunk Avenue AND Italian National Day “La Festa Della Repubblica”

East Passyunk Avenue Business Improvement District (EPABID) serves up a double dose of summertime fun with two festivals on Sunday, June 2, 2013.  Starting at 11:00 AM, Philly Beer Week kicks off with 15 hours of craft beer events during Craft Beer Day.  East Passyunk restaurants and retailers will present opportunities to meet the brewers, try new craft beers, enjoy beer-infused foods, and shop for beer-related gifts.  Starting at Noon, Italian National Day Festival “La Festa Della Repubblica” will feature a full day of live music, Italian draft and bottled beer specials, Italian food vendors, kids’ activities and a spaghetti eating contest.  La Festa activities are held on East Passyunk Avenue, between Mifflin and Moore streets.  Events are held rain or shine.  Admission is free, unless otherwise noted. For more information about Craft Beer Day and La Festa visit www.visiteastpassyunk.com, follow @epassyunkave or call (215) 336-1455.
Tuesday, June 4, 2013
Troegs Beer Dinner

Join Executive Chef Brian Fidiam and the brewers from Troegs Brewery for a four course tasting dinner at Devil’s Alley (1907 Chestnut Street, Philadelphia, PA). From 7:30 PM to 9:30 PM, enjoy four courses and four pairings for $50.00 per person. Reservations are available by calling (215) 751-0707.  Menu includes:

* 1^st course: Lobster & Sweet Jersey Corn Chowder, with micro tarragon, paired with Troegs Perpetual IPA
* 2^nd course: Fried Green Tomato Stack, with Miatake mushrooms, basil puree, fresh mozzarella, balsamic honey reduction, paired with Troegs Nugget Nectar
* 3^rd course: Sunshine Pilsner Lavender Seared Ahi Tuna, with sweet pickled summer vegetables, green curry  pilsner pineapple sauce, paired with Troegs Sunshine Pilsner
* 4^th course: Beer Sorbet Trio with raspberry, apricot, blackberry, paired with Troegs Mad Elf

Saturday, June 8, 2013
Battle of the Brewers

Devil’s Alley (1907 Chestnut Street, Philadelphia, PA) pits 12 breweries and 12 beers head-to-head in the 4^th Battle of the Brewers on Saturday, June 8, 2013, from 1:00 PM to 4:00 PM.  Enjoy all you can drink locally brewed beer, paired with all you can eat sinfully good comfort food.  Meet the brewers and watch them battle to the last drop. Confirmed participants bringing beer to the competition are Doylestown, Evolution, Fegleys Brew Works, Ithaca, Longtrail, Manayunk, Old Dominion, Round Guys, Shawnee, Sixpoint, Troegs and Victory. Tickets are $35 and sold online at www.devilsalleybarandgrill.com/ticket_purchase.html. For more information, call (215) 751-0707. 

MULTI DAY PROMOTIONS AND MENUS

Friday, May 31, 2013 – Sunday, June 9, 2013
Serrano Debuts “Staff Shot” and Beer Battered Soft-Shelled Crab BLT

Serrano (20 S. 2^nd Street, Philadelphia) celebrates Philly Beer Week by debuting a special dish from Executive Chef Gina Rodriguez. Fresh from appearances at COOK, Taste of the Nation and Philadelphia Magazine’s Wine and Food Festival, Chef Rodriguez presents a Beer Battered Soft-Shelled Crab BLT,  featuring Allagash White. The dish is served on a grilled brioche bun, with lemon aioli and house-made fries.  Owner Donal McCoy debuts “Staff Shot, a shot of beer and vitamin C all in one neat little package.  This new Serrano signature shot will be available for $6.00, and features Ketel One Vodka, fresh squeezed orange juice and Allagash White.  For more information, reservations or hours, call (215) 928-0770 or visit serranophilly.com.

Friday, May 31, 2013 – Sunday, June 9, 2013
Drunkin’ Cupcake Has Elvis ‘All Shook Up’

Ms Goody Cupcake (1838 East Passyunk Avenue, Philadelphia, PA) debuts new beer-infused desserts to sweeten up Philly Beer Week. Between now and Sunday, June 9, 2013, baker/owner Gigi Andrew puts a spin on her best selling Elvis cupcake with the Drunkin’ Elvis featuring a banana chocolate chip cake, infused with Wells Banana Bread Beer, topped with peanut butter buttercream, and accented with chocolate covered bacon. Additionally, Andrew debuts the Oatmeal Peanut Butter Cookie Sandwich with oatmeal and peanut butter cookies, infused with Wells Banana Bread Beer, filled with peanut butter buttercream.

On June 2, Ms Goody Cupcake will open for Sunday hours from 11:00 AM to 4:00 PM with fifty cents off all cupcakes, beer-infused cake truffles and two additional Philly Beer Week flavors.  The popular Youngs Double Chocolate Stout cupcake will return with a beer-infused chocolate cake and buttercream. Andrew will also debut Bx3 (Blueberry Beer Belch), featuring a white cake with blueberries soaked in Fegley’s Brew Works Blueberry Belch, topped with a tart lemon buttercream, and accented with lemon rind shavings. 

Ms Goody Cupcake is open Tuesday through Saturday, plus Sunday, June 2, 2013 for Craft Beer Day.  For more information, call (215) 334-2253.
Friday, May 31, 2013 – Sunday, June 9, 2013
Three BIG Courses, Three GREAT Beers

Devil’s Alley (1907 Chestnut Street, Philadelphia, PA) celebrates Philly Beer Week with a special menu that runs every night from Friday, May 31, 2013 through Sunday, June 9, 2013. Enjoy three courses and three local beer pairings for $35.00 per person. Reservations are available by calling (215) 751-0707.

1^st course, choice of:
* Troegs Mad Elf Fried Green Tomatoes, with fresh mozzarella, basil puree, mad elf & honey balsamic reduction, paired with Troegs Mad Elf
* Shawnee Biere de Guarde steamed P.E.I. Mussels, with Jersey corn, jalapeños, andouille sausage, tarragon butter, paired with Shawnee Biere de Guarde Wheat Ale
* Evolution IPA Pretzel Fondue with aged cheddar fondue with IPA, homemade pretzel bites, sea salt, paired with Evolution Lot 3 IPA

2^nd course, choice of:
* Doylestown Fountain House Battered Fish n’ Chips with remoulade, grilled lemon, Old Bay fries, paired with Doylestown Fountain House Summer Ale
* Lancaster Milk Stout marinated Hanger Steak, with scalloped summer vegetables, milkstout mushroom demi, paired with Lancaster Milk Stout
* Yards Brawler infused Jerk Pork Tenderloin, with mango salsa, fried plantains, basmati rice & black beans, paired with Yards Brawler

3^rd course, choice of:
* Car Bomb Bread Pudding with Guinness and Baileys soaked brioche, Jameson caramel, paired with Guinness Irish Stout
* Beer Sorbet Trio with raspberry, apricot, blackberry wheat, paired with Framboise, Magic Hat #9, Long Trail Blackberry Wheat
* Youngs Double Chocolate Stout Float with double chocolate chip cookies, homemade vanilla bean ice cream, paired with Youngs Double Chocolate Stout

 

Thursday, June 6, 2013 – Saturday, June 8, 2013
Three Arttful Courses + Three Killer Beers

Enjoy “Three Arttful Courses + Three Killer Beers” at Smokin’ Betty’s (116 S. 11^th Street, Philadelphia) on Thursday, June 6, 2013 – Saturday, June 8, 2013, from 5:00 PM to 10:00 PM. Chef Artt Ward pairs three special off-menu dishes with three of the best brews from near and far. Dinner is $35 per person. Reservations are recommended by calling (215) 922-6500.. The full menu is listed below.

1^st course, choice of one:
* Homemade Soft Pretzel Bites with IPA mixed cheese dipping sauce, paired with Stoudts Four Play Batch 2 IPA (Adamstown, PA)
* Beer Braised Pork Cheek Flatbread with shaved manchego, fennel, orange segments, paired with Victory Summer Love Golden Ale (Downingtown, PA)
* Farmhouse Steam Mussels with coconut curry sauce, grilled French bread, paired with Ommegang Hennepin Farmhouse Saison (Cooperstown, NY)
* Blackback Brisket Empanadas with black IPA and tomato barbeque sauce, paired with Round Guys Blackback Black IPA (Landsdale, PA)

2^nd course, choice of one: 
* Grilled Filet Tips, with linguini, baby brussels sprouts, brawler mushroom jus, paired with Yards Brawler (Philadelphia, PA) 
* Beer Battered Shrimp Tacos, with pickled cabbage, refried black beans, avocado, orange segments, 
crispy shallots, cherry tomato salsa, paired with Old Forge Celestial Blonde Ale (Danville, PA)
* IPA Braised Bratwurth, with IPA mustard sauce, creamed green beans, paired with Brooklyn Blast IPA (Brooklyn, NY) 
* Tipsy Chicken brined and smoked, drunken collards, whiz scalloped potatoes, paired with Allagash Belgian White (Portland, ME)

3^rd course, choice of:
* Dark Chocolate Brownie, with strawberry porter ice cream, walnut brittle paired with Rogue Chocolate Stout (Newport, OR)
* Bruleed Cheese Cake with drunken cherries, Sly Fox Dry Stout whipped cream paired with Slyfox Royal Weisse  (Phoenixville, PA)

Client News: East Passyunk Avenue Presents Craft Beer Day and Italian National Day Festival

East Passyunk Avenue Business Improvement District (EPABID) serves up a double dose of summertime fun with two festivals on Sunday, June 2, 2013.  Starting at 11:00 AM, Philly Beer Week kicks off with 15 hours of craft beer events during Craft Beer Day.  East Passyunk restaurants, bars and retailers will present opportunities to meet the brewers, try new craft beers, enjoy beer-infused and inspired foods, and shop for beer-related gifts.  Starting at Noon, Italian National Day Festival “La Festa Della Repubblica” will feature a full day of live music, Italian draft and bottled beer specials, Italian food vendors, kids’ activities and a spaghetti eating contest.  La Festa activities are held on East Passyunk Avenue, between Mifflin and Moore streets.  Events are held rain or shine.  Admission is free, unless otherwise noted. Food and drinks are pay-as-you-go.  For more information about Craft Beer Day and La Festa visit www.visiteastpassyunk.com, follow @epassyunkave or call (215) 336-1455.

CRAFT BEER DAY – CHEERS!
East Passyunk Avenue kicks off Philly Beer Week with 15 hours of craft beer events. Try new brews and beer-infused and inspired eats, meet brewers, and quench your thirst for craft beer! The event is free, and rain or shine.

• Belle Cakery (1437 EPA) - Chocolate Stout Cake with Oat Crumble, Framboise and Vanilla Ice Cream
• Birra (1700 EPA) - All IPA, All Day! IPA tap takeover with Avery Maharaja Double, Bear Republic Racer 5, Bells Hopslam Double, Founders All Day, Great Lakes Burning River, New Holland White Hatter White, Oskar Blues Deviant Dales, Three Heads Too Kind Double, Weyerbacher Last Chance, Yards Trouble Double; 11:00 AM to 12:00 AM
• The Bottle Shop (1837 EPA) - Craft beer tub outside with Italian draft specials; 11:00 AM to 12:00 AM
• Era Atomica (1726 EPA) - 25% off all bar ware
• Le Virtu (1927 EPA) - Outdoor barbeque featuring grilled Abruzzesse fare with craft beer sampling and specials from Ommegang, Prism and Weyerbacher;  1:00 PM to 4:00 PM
• Lucky 13 (1820 S. 13th) - Victory Brunch with DJ;  11:30 AM to 4:00 PM
• Metro Men's Clothing (1615 EPA) - 15% off entire store and complimentary Peach Mango & Vodka cocktails and beer while you shop
• Ms Goody Cupcake (1838 EPA) Beer infused cupcakes (Bx3: Blueberry Beer Belch, Double Chocolate Stout, Drunkin' Elvis with Well’s Banana Bread Beer ), beer-infused truffles and Oatmeal Peanut Butter Beer Cookie Sandwiches infused with Wells Banana Bread Beer. All cupcakes will be fifty cents off; 11:00 AM to 4:00 PM
• Noir Restaurant (1909 EPA) - Victory Helios Ale Mimosas, Homemade Berry-Infused Allagash White and Dollar Montreal-style Hot Dogs; 3:00 PM to 2:00 AM
• Occasionette (1825 EPA) – Free beer tote bag with $20 or more purchase while supplies last; 12:00 PM to 6:00 PM
• P.O.P.E. (1501 EPA) - Dogfish Head's BBQ Cook Out; 11:00 AM to 5:00 PM
• Phresh Printz & E's Tees (1800 EPA) - Beer, Philly and East Passyunk-inspired tee-shirts
• Stateside (1536 EPA) - Pork belly and beer-braised baked bean happy hour with Evil Genius; 4:00 PM to 7:00 PM
• Stogie Joe's (1801 EPA) - Craft beer specials including mixed bucket of Bells (6) for $15, meatball sandwich and craft bottle or draft for $10, and live music at 5pm; 11:00 AM to 12:00 AM

LA FESTA - FESTEGGIAMO!
Filitalia International and Foundation presents Italian National Day Festival “La Festa Della Repubblica,” on East Passyunk Avenue, between Mifflin and Moore streets.  Family-friendly festivities will include live music, raffles and prizes, Italian food vendors (including East Passyunk’s Mamma Maria), specialty cocktails, Italian draft and bottled beer specials, a spaghetti eating contest. Activities for the kids will include a moon bounce and face painting.  Confirmed sponsors and vendors includes Noir Restaurant, Mamma Maria’s, The Bottle Shop, Stogie Joes, Candy Rockz Jewelry,  Capo’s Coins and Memorabilia, Gozen Yogurt, Twin Shoppe, Lil Dan’s and more.  Ms Goody Cupcake will also feature an open house with fifty cents off cupcakes. Special Italian Day flavors will include Roche Roche, Holy Cannoli and Italian Funfetti. The event is free, and rain or shine.  The early schedule for entertainment is as follows:

• Food, drink and kids’ activities, 12:00 PM to 7:00 PM
• DJ Johnny Looch, 12:00 PM to 7:00 PM
• Pasquale D’oro and Band, 3:00 PM to 7:00 PM
• Spaghetti Eating Contest, 2:00 PM to 4:00 PM
• Raffle Drawings, 6:00 PM

BONUS: PHILLY BEER WEEK ON EAST PASSYUNK
Select East Passyunk restaurant and bars will also present special craft beer-related events in honor of Philly Beer Week. A partial list of events is below:

P.O.P.E. (1501 EPA) 

• Monday, June 3 - Saucony Creek Brewing BMX Bike Show on Dickinson St (between 10th & EPA) from 11am-4pm. Owner of Saucony Creek Brewing (retired X-game Athlete) & friends will be putting on a bike show and performing tricks; 11:00 AM to 4:00 PM
• Tuesday, June 4 - Founders Brewing Night with the owners of the distinguished brewery in-house; 7:00 PM to close
• Wednesday, June 5 - New Holland Brewing Freak Show with local performers mystifying with tricks like sword swallowing, walking on glass, etc.; 8:00 PM to 10:00 PM
• Friday, June 7 - Thirsty Dog Brewing Tap Takeover; 7:00 PM to close
• Sunday, June 9 - Bell's Brewing Brunch with Laura Bell; 11:00 AM to 3:00 PM

Stogie Joe's (1801 EPA)

• May 31 thru June 9 - Meatball sandwich and draft/bottle craft beer for $10 + bucket of Bells (six) for $15
• Monday, June 3 - Craft Beer Quizzo with $100 cash prize for 1st place, case of Southern Tier & $25 Stogie Joe's Gift Certificate for 2nd place and case of Bells & $10 gift certificate for 3rd place; 7:00 PM

For more information and event updates, visit East Passyunk Avenue on Facebook, follow @epassyunkave on Twitter, pin East Passyunk Avenue on Pinterest and visit www.visiteastpassyunk.com.

ABOUT EPABID

East Passyunk Avenue Business Improvement District is home to 150 independently owned shops and markets that perfectly balances the best of the old and the new, mixing old world shopping, authentic Italian restaurants, world famous cheese steaks, with trendy boutiques, handmade arts, world-class cuisine and record-breaking events.

Chef-driven restaurants have pushed this once-faded community into the national spotlight. East Passyunk Avenue boasts more than 30 eateries, from authentic traditional Italian restaurants to gastropubs, including four of Philadelphia magazine’s Top 50 Restaurants: Stateside, Le Virtu, Fond and Will.  Capogiro Gelato Artisans scoops up National Geographic’s “best ice cream in the world” just down the block from cheese steak global headquarters, where Pat’s and Geno’s still vie to be called the best of this Philly staple. 

Anchored by the beautifully restored Singing Fountain, a communal gathering place on Tasker Street, this store-lined commercial corridor hosts events of all shapes and sizes. Annual outdoor favorites include foodie-festival Flavors of the Avenue, the Car Show & Street Festival, Farmers’ Markets and East Passyunk Craft Beer Day. 

Client News: Sassafras Celebrates Five Year Anniversary with Live Music and Five Dollar Drink/Food Specials

Sassafras (48 S. 2^nd Street) celebrates the five year anniversary of its rebirth with a free party and concert tomorrow, Thursday, May 16, 2013. Philadelphia’s “Grande Dame” of neighborhood bars kicks off the festivities at 5:00 PM with five dollar food and drink specials, including Hibiscus Mojitos, handcrafted Manhattans and Martinis, craft drafts, house wine pours, Cherry Pepper Hummus and Pita, Beer Battered Fish Bites and more.  At 6:00 PM, local music legend Ken Kweder (Kennkweder.com) grabs his guitar for an eclectic, rousing live set. Admission is free to the public. Food and drinks are pay-as-you-go. Mascot ‘John Deer’ will oversee the celebration by donning a special tribute outfit. For updates on the anniversary, and to catch a glimpse of John’s new threads, visit www.facebook.com/sassafrasbar. For general information about Sassafras, visit www.sassafrasbar.com or call (215) 925-2317. 

On May 16, 2008, current owners Donal McCoy and Neil Laughlin opened the doors to the ‘new’ Sassafras, after they took ownership and rescued this 40+ year old Philadelphia institution. Since 2008, the famous bar, café and restaurant have been restored to its early years of glory with the return of free live jazz music (five days a week), classic cocktails, revamped menus, friendly service, and a splendid collection of craft beer, Single Malt Scotches, Whiskies and Bourbon. Award-winning burgers feature an exotic selection of meats such as ostrich, bison, lamb and venison. The new vibe is warm, inviting and cozy, with a sophisticated, timeless and classic feel.

Anniversary food and drink specials are five dollars each, and designed to celebrate five years of great spirits and good times. The menu for the party includes:

* Hibiscus (or regular) Mojitos
* Handcrafted well Manhattans & Martinis
* Handcrafted mixed well drinks
* Craft drafts (all six)
* House wine pours
* House made Cherry Pepper Hummus & Pita
* Beer Battered Fish Bites With House made Tartar
* Hand cut Fully Loaded Fries (chili and cheese or black pepper gravy)
* Buffalo Wings with our three dipping sauces (barbeque, teriyaki and buffalo)

ABOUT SASSAFRAS

Sassafras is the “Grande Dame” of Philadelphia’s neighborhood bars – sophisticated, timeless and classic. This old-world pub, with a twist of modern flavor, is located at 48 2^nd Street, in the heart of Philadelphia’s Old City District. 

The small eclectic menu has something to satisfy every palate; everything from award winning burgers, traditional fish n’ chips, salads and the famous French Onion Soup.

The vibe of Sassafras is like your father’s bar, but in a good way. It exudes a warm and inviting atmosphere with old-school bartenders who know how to make a drink the way it was meant to be. The bar also boasts a world-class assortment of bottled beer, ever changing list of draft beers and wines, and a splendid selection of Single Malt Scotches, Whiskies and Bourbon.

Special features that immediately grab and hold your attention are the ever-popular mascot, John Deer. He can be found overlooking the bar, donning outfits that celebrate holidays and special occasions. His popularity on social media has grown and he can confidentially say he has his own legion of fans that are always abuzz about his next wacky look of the day.  When guests stop chattering about John, they almost immediately turn their attention to the famous ladies room that has a mural painted by a talented artist Ali Dilworth, who also works the bar one night a week and will indeed be behind the bar on the evening of the party.  For more on her work, visit http://www.alisondilworth.com/murals.html

For more information, visit www.sassafrasbar.com or call (215) 925-2317.  For additional updates, please like Sassafras at www.facebook.com/ sassafrasbar. 

Client News: Indochino - Custom Online Menswear Clothier Opens Traveling Tailor Pop-Up Shop in Philadelphia

Indochino - Custom Online Menswear Clothier from Vancouver BC – Opens Traveling Tailor Pop-Up Shop at 1518 Walnut Street from May 10 – 27

** Book an Appointment to Get Fitted for a Custom Suit (starting at $379) Tailored to Your Exact Measurements; Receive a FREE Custom Dress Shirt & Gift Set ($160 value) with Suit Purchase **

Indochino, the pioneer and global leader in online custom menswear, announced today that they will open a Traveling Tailor Pop-Up Shop at 1518 Walnut Street from Friday, May 10th through Monday, May 27th. The shop will be open from 8:00 AM to 8:00 PM Monday through Friday, from 9:00 AM to 7:00 PM on Saturdays and from 11:00 AM to 7:00 PM on Sundays.

Indochino’s custom suits are of the highest quality, created by the same school of highly skilled tailors, using the same superior fabrics and techniques employed by well known high-end fashion houses… at a fraction of the price.

Typically, an Indochino customer shops online, selecting the exact design details that he desires for his custom suit or shirt. When he is ready to place his order, he then creates a measurement profile through Indochino’s online step-by-step measurement process with easy to follow videos. It only takes 10 minutes and can be done from the comfort of home, with the measuring assistance of a friend.

Following much success in New York, Chicago, Boston and Washington DC, Indochino has decided to bring its Traveling Tailor Pop-Up Shop <http://www.indochino.com/traveling-tailor>  to Philadelphia, where their expert staff will take measurements and provide each customer
with personal styling.  Customers will learn which customizations work best to complement their specific body type, which colors are great for their skin tone, which collars will suit their face shape. Online measurement profiles will be created at the event; after which, creating a custom wardrobe of suits, shirts, outerwear and chinos is simply a click away.

Customization of lapels, number of buttons, vents and monogramming is available on all suits for no additional charge!

** Book an Appointment & Get a Free Custom Dress Shirt and gift set with Suit Purchase **

Appointments are available on 30-minute intervals for men to meet with one of Indochino’s custom tailors and stylists. Everyone who books an appointment will receive a FREE custom dress shirt and gift set ($160 value) with any suit purchase (one shirt per customer). Book appointments at: indochino.com/philadelphia

** Indochino Facts at a Glance **

•       Indochino lets any man regardless of size, budget or location… measure, customize and order a high fashion, made to order, affordable suit in as little as 10 minutes.
•       Custom Suits start at $379 and Shirts at $79. Prices include all taxes and customizations.
•       Tailored to your exact measurements.
•       Suits have 6 standard customizations and 14 advanced customizations, which can be chosen under the “more options” tab on the customizations page when selecting your design preferences.
•       Shirts have 3 standard customizations and 4 advanced customizations.
•       Free Shipping Worldwide.
•       If your garment is not what you expected, Indochino will make it right. Up to $75 dollars in alteration credits are provided for any adjustments you may need, and on the rare occasion that your garment cannot be adjusted, a  remake of the garment will be created free of charge.

** About Indochino **

Indochino is the pioneer and global leader in online custom menswear, making fashion accessible for every man. Indochino lets any man regardless of size, budget or location… measure, customize and order a high fashion, made to order,affordable suit in as little as 10 minutes. Co-founded in 2007 by Kyle Vucko, CEO, and Heikal Gani, chief creative officer, Indochino offers an ever-changing assortment of both classic and fashion-forward suits, shirts, and outerwear- all with an
unparalleled number of customization options, delivered faster than anyone else in the industry. The company is headquartered in Vancouver, BC. To learn more about Indochino, visit www.indochino.com.
To receive updates on Indochino'slatest collections and style
services, join Indochino on Facebook at www.facebook.com/indochino or
follow Indochino on Twitter at www.twitter.com/indochino.

Aversa PR & Events is pleased to partner with Peter Breslow Consulting and Public Relations on this project. 

Related articles

Indochino Inks $13M Series B

#SuitUpPhi With Uber and Free Swag From Indochino!

Client News: Diner en Blanc Returns to Philadelphia in Summer of 2013 - Wait List is Now Open!

Dîner en Blanc will return to Philadelphia in the summer of 2013 for another evening filled with magic, food, fashion, art and music. Organizers of the pop-up picnic in white will announce the official date in mid-to-late May. In anticipation, the wait list is now open at philadelphia.dinerenblanc.info. As of 2:00 PM, over 1,000 people have already flooded the website and added their names to receive an official invitation. The wait list does not guarantee a spot to Dîner Blanc Philadelphia. It does ensure that wait list members will be notified when slots for the event go on sale in early summer.

Last year, 1,300 people attended the debut of Dîner en Blanc Philadelphia, with 650 slots sold (which included registration for two people) and 4,000 people on the wait list. The event went on to be called Philadelphia's "Party of the Year" -- and won a Pepperpot Public Relations Award from the Public Relations Society of America, Philadelphia Chapter.

The official event date for the 2013 Diner en Blanc will be announced later in May, along with details of a special preview party on Wednesday, June 5, 2013 at Williams-Sonoma at the Bellevue Hyatt. For more information, follow Dîner en Blanc Philadelphia on Facebook and on Twitter (@debphl).

About Dîner en Blanc:  Launched with just a handful of friends by François Pasquier nearly 25 years ago, Paris’ Dîner en Blanc will bring tens of thousands of white-clad guests to 40 cities across 5 continents, from Barcelona to London, from Montreal to Sydney. For more information on Dîner en Blanc International, visit www.Dînerenblanc.info

Client News: City of Hope Seeks Furriest Philadelphian to Raise Dollars for Prostate Research

Joint project with Philly Loves Fun, 1010 Creative (and Jami Slotnick) and City of Hope Philadelphia Office

Jay Michael Salon and Spa (at The Phoenix, 1600 Arch Street) is helping men lose the fur before beach season as they present Manscape Mania and the search for “Furriest Philadelphian.” On Sunday, May 19, 2013, from 10:00am to 4:00pm, all Jay Michael stylists and employees will volunteer their time and donate 100% of proceeds from men’s salon packages to City of Hope to help them in the fight against prostate cancer. All participants and their guests will enjoy specially priced salon packages, beer tastings, complimentary nibbles, free gifts and a chance to win a $1,000 prize getaway package. In advance of the event, one winner will be named “Furriest Philadelphian,” entitling them to a year of free services and products. An additional winner at the event will be named “Most Dramatic Makeover.” For information, click here or call 267-514-8000.

Manscape Mania is the perfect opportunity for men spruce up and look sharp for summer. Significant others are invited to come and watch as men lose the fur with one-time exclusive packages:

* The Scapegoat - Manly manicure, Pedicure, Chest and Back Wax ($100.00)
* The Cityscape - Manly manicure, eyebrow wax, fifteen minute chair massage, cut and style  ($100.00)
* The Beachscape - Thirty minute relaxation massage, thirty minute facial or bacial, manly manicure, cut and style ($200.00)
* The Sexyscape - Back or chest wax, thirty minute facial or bacial, manly manicure, cut and style and hint of color treatment ($200.00)

A la carte services are also available for cut and style, manly mani and waxing services at a discounted price (one-day only).  All pricing is available for one-day only, with appointments available on a first-come, first-served basis. Special pricing can’t be combined with other discounts. One hundred percent of proceeds will go to City of Hope as staff are generously donating their wages from the day to pay it forward  or “Live a Beautiful Life” (the company’s tagline/mission statement.)

During the event, participants will also enjoy complimentary nibbles and beer samples from Tirnanog, as well as a free Matrix boxed gift set (valued at $40) and a free ride gift card from Uber (valued up to $20). All participants will also be entered to win a grand prize package for two inclusive of items such as a Tiffany necklace and an Atlantic City Weekend Hotel Package!

In advance of Manscape Mania, City of Hope and Jay Michael is looking to crown one lucky male “Furriest Philadelphian.” The winner will receive a makeover during Manscape Mania, plus a year of free styling products (approximate value $400) and a year of complementary haircuts (approximate value $2,000). Interested applicants can apply by sending a current photo (headshot and full body) to [email protected] by May 12, 2013.  Friends and family can also nominate a winner. Entries must include name, age and email address. Must be 21 and older to participate. Certain restrictions apply.

“It’s a humorous way to show our salon’s not-so-serious side,” explained Manager, Sylwia Cunningham. “We are a five-star salon and spa but we also like to have fun and also help those in need. City of Hope is a very worthy charity and we’re happy to help find—and make over— this furry man! I guess you could say we’re letting our hair down for a day!”

At the event, one lucky winner will also be named “Most Dramatic Makeover.” Before and after shots will be judged at the end of the day by Josh Hafetz, President of Raylon Corporation, a wholesale beauty distributor.

“We love working with Jay Michael Salon and Spa, “ said Harry Giordano, Senior Director of Development for City of Hope’s Northeast Region. “They have been long-time supporters of our cause I am looking forward to seeing the before and after of the Furriest Philadelphian – it’s a fun event for everyone and a day that going to be really great!”

For more information visit www.facebook.com/ ManscapeMania. Appointments are now being accepted by calling 267-514-8000 or visiting jaymichael.com. Entries for Furriest Philadelphian are also now being taken via email to [email protected].

About Jay Michael Salon and Spa

Jay Michael Salon and Spa has been providing exceptional salon experiences since 1985. For decades, Philadelphia’s elite have flocked to Jay’s gorgeously appointed salons. Jay has partnered with Sarah Keating, owner of the former Phoenix Salon and Spa, and now has two warm and welcoming beauty establishments, one at Center City’s The Phoenix, the other at The Radnor Hotel. Jay Michael employs only the most seasoned, sensational staff members, extending incredible services to his clients. From coloring and cutting to breathtaking up dos, from indulgent massages and facials to waxing, make-up applications and manicures, Jay Michael Salon and Spa does it all. Each salon visit is guaranteed to exceed your most discriminating expectations, all the while making you look and feel fabulous. Visit jaymichael.com for more info.

About City of Hope

City of Hope is recognized worldwide for its compassionate patient care, innovative science and translational research, which rapidly turns laboratory breakthroughs into promising new therapies. For 100 years, City of Hope’s pioneering research has brought the world closer to cures for many life-threatening diseases, from cancer to diabetes. Compassion drives our innovation. Every discovery we make and new treatment we develop gives patients the chance to live longer, better and more fully. As an independent medical and research institution, we can break through the barriers that traditionally stand between scientists and physicians, accelerating the application of laboratory findings to more effective treatments. We work with urgency because time matters. Patients with cancer need better options today, not next week or next year. For many people, City of Hope is where hope begins. Visit cityofhope.org for more information.