From a Drunkin’ Elvis to “beer queens,” from a battle of the brewers to craft beer day, from soft-shelled crabs infused with Allaghash to a Troegs four-course dinner, Aversa PR & Events clients offer unique roster of events to quench Philadelphia’s thirst for Philly Beer Week.
ONE DAY EVENTS
Friday, May 31, 2013
PBW Kickoff: Local Tower Takeover
Smokin’ Betty’s (116 S. 11th Street, Philadelphia) invites you to celebrate the start of Philly Beer Week with PBW Kickoff: Local Tower Takeover, on Friday, May 31, 2013, from Noon to closing. Spend a day with the locals as you enjoy limited edition brews from Yards, Manayunk, Slyfox, Victory and Troegs, plus newcomers Boxcar, Round Guys, Old Forge, Neshaminy Creek, Evil Genius and Vault Brewing. All beer is pay-as-you-go. Drink specials, giveaways and prizes available. Special appetizer menu will feature ingredients from local farmers and purveyors. For more information, call (215) 922-6500.
Saturday, June 1, 2013
4TH Annual Broads, Brews and Queens (BBQ)
Hail to the queen(s) of Philly Beer Week! Smokin’ Betty’s (116 S. 11th Street, Philadelphia) celebrates the women of the beer industry during the 4th Annual Broads, Brews and Queens (BBQ) on Saturday, June 1, 2013 at 9:00 PM. Meet the broads behind the beers and enjoy a tower takeover of lady inspired and driven drafts from Dogfish Head, Stoudts, Flying Fish, Allagash, Ommegang, Brookly, Yards, Rogue, Evolution, Sixpoint, Dominion and more. The Goddess Isis will preside over drag performances from “The Sisters in Sin” with special appearances by supporting “beer queens,” our supportive male industry counterparts in drag. Admission is a suggested $5 cover to benefit the William Way LGBT Community Center. Beer is pay-as-you-go. For more information, call (215) 922-6500.
Sunday, June 2, 2013 (Two events)
Craft Beer Day on East Passyunk Avenue AND Italian National Day “La Festa Della Repubblica”
East Passyunk Avenue Business Improvement District (EPABID) serves up a double dose of summertime fun with two festivals on Sunday, June 2, 2013. Starting at 11:00 AM, Philly Beer Week kicks off with 15 hours of craft beer events during Craft Beer Day. East Passyunk restaurants and retailers will present opportunities to meet the brewers, try new craft beers, enjoy beer-infused foods, and shop for beer-related gifts. Starting at Noon, Italian National Day Festival “La Festa Della Repubblica” will feature a full day of live music, Italian draft and bottled beer specials, Italian food vendors, kids’ activities and a spaghetti eating contest. La Festa activities are held on East Passyunk Avenue, between Mifflin and Moore streets. Events are held rain or shine. Admission is free, unless otherwise noted. For more information about Craft Beer Day and La Festa visit www.visiteastpassyunk.com, follow @epassyunkave or call (215) 336-1455.
Tuesday, June 4, 2013
Troegs Beer Dinner
Join Executive Chef Brian Fidiam and the brewers from Troegs Brewery for a four course tasting dinner at Devil’s Alley (1907 Chestnut Street, Philadelphia, PA). From 7:30 PM to 9:30 PM, enjoy four courses and four pairings for $50.00 per person. Reservations are available by calling (215) 751-0707. Menu includes:
* 1st course: Lobster & Sweet Jersey Corn Chowder, with micro tarragon, paired with Troegs Perpetual IPA
* 2nd course: Fried Green Tomato Stack, with Miatake mushrooms, basil puree, fresh mozzarella, balsamic honey reduction, paired with Troegs Nugget Nectar
* 3rd course: Sunshine Pilsner Lavender Seared Ahi Tuna, with sweet pickled summer vegetables, green curry pilsner pineapple sauce, paired with Troegs Sunshine Pilsner
* 4th course: Beer Sorbet Trio with raspberry, apricot, blackberry, paired with Troegs Mad Elf
Saturday, June 8, 2013
Battle of the Brewers
Devil’s Alley (1907 Chestnut Street, Philadelphia, PA) pits 12 breweries and 12 beers head-to-head in the 4th Battle of the Brewers on Saturday, June 8, 2013, from 1:00 PM to 4:00 PM. Enjoy all you can drink locally brewed beer, paired with all you can eat sinfully good comfort food. Meet the brewers and watch them battle to the last drop. Confirmed participants bringing beer to the competition are Doylestown, Evolution, Fegleys Brew Works, Ithaca, Longtrail, Manayunk, Old Dominion, Round Guys, Shawnee, Sixpoint, Troegs and Victory. Tickets are $35 and sold online at www.devilsalleybarandgrill.com/ticket_purchase.html. For more information, call (215) 751-0707.
MULTI DAY PROMOTIONS AND MENUS
Friday, May 31, 2013 – Sunday, June 9, 2013
Serrano Debuts “Staff Shot” and Beer Battered Soft-Shelled Crab BLT
Serrano (20 S. 2nd Street, Philadelphia) celebrates Philly Beer Week by debuting a special dish from Executive Chef Gina Rodriguez. Fresh from appearances at COOK, Taste of the Nation and Philadelphia Magazine’s Wine and Food Festival, Chef Rodriguez presents a Beer Battered Soft-Shelled Crab BLT, featuring Allagash White. The dish is served on a grilled brioche bun, with lemon aioli and house-made fries. Owner Donal McCoy debuts “Staff Shot, a shot of beer and vitamin C all in one neat little package. This new Serrano signature shot will be available for $6.00, and features Ketel One Vodka, fresh squeezed orange juice and Allagash White. For more information, reservations or hours, call (215) 928-0770 or visit serranophilly.com.
Friday, May 31, 2013 – Sunday, June 9, 2013
Drunkin’ Cupcake Has Elvis ‘All Shook Up’
Ms Goody Cupcake (1838 East Passyunk Avenue, Philadelphia, PA) debuts new beer-infused desserts to sweeten up Philly Beer Week. Between now and Sunday, June 9, 2013, baker/owner Gigi Andrew puts a spin on her best selling Elvis cupcake with the Drunkin’ Elvis featuring a banana chocolate chip cake, infused with Wells Banana Bread Beer, topped with peanut butter buttercream, and accented with chocolate covered bacon. Additionally, Andrew debuts the Oatmeal Peanut Butter Cookie Sandwich with oatmeal and peanut butter cookies, infused with Wells Banana Bread Beer, filled with peanut butter buttercream.
On June 2, Ms Goody Cupcake will open for Sunday hours from 11:00 AM to 4:00 PM with fifty cents off all cupcakes, beer-infused cake truffles and two additional Philly Beer Week flavors. The popular Youngs Double Chocolate Stout cupcake will return with a beer-infused chocolate cake and buttercream. Andrew will also debut Bx3 (Blueberry Beer Belch), featuring a white cake with blueberries soaked in Fegley’s Brew Works Blueberry Belch, topped with a tart lemon buttercream, and accented with lemon rind shavings.
Ms Goody Cupcake is open Tuesday through Saturday, plus Sunday, June 2, 2013 for Craft Beer Day. For more information, call (215) 334-2253.
Friday, May 31, 2013 – Sunday, June 9, 2013
Three BIG Courses, Three GREAT Beers
Devil’s Alley (1907 Chestnut Street, Philadelphia, PA) celebrates Philly Beer Week with a special menu that runs every night from Friday, May 31, 2013 through Sunday, June 9, 2013. Enjoy three courses and three local beer pairings for $35.00 per person. Reservations are available by calling (215) 751-0707.
1st course, choice of:
* Troegs Mad Elf Fried Green Tomatoes, with fresh mozzarella, basil puree, mad elf & honey balsamic reduction, paired with Troegs Mad Elf
* Shawnee Biere de Guarde steamed P.E.I. Mussels, with Jersey corn, jalapeños, andouille sausage, tarragon butter, paired with Shawnee Biere de Guarde Wheat Ale
* Evolution IPA Pretzel Fondue with aged cheddar fondue with IPA, homemade pretzel bites, sea salt, paired with Evolution Lot 3 IPA
2nd course, choice of:
* Doylestown Fountain House Battered Fish n’ Chips with remoulade, grilled lemon, Old Bay fries, paired with Doylestown Fountain House Summer Ale
* Lancaster Milk Stout marinated Hanger Steak, with scalloped summer vegetables, milkstout mushroom demi, paired with Lancaster Milk Stout
* Yards Brawler infused Jerk Pork Tenderloin, with mango salsa, fried plantains, basmati rice & black beans, paired with Yards Brawler
3rd course, choice of:
* Car Bomb Bread Pudding with Guinness and Baileys soaked brioche, Jameson caramel, paired with Guinness Irish Stout
* Beer Sorbet Trio with raspberry, apricot, blackberry wheat, paired with Framboise, Magic Hat #9, Long Trail Blackberry Wheat
* Youngs Double Chocolate Stout Float with double chocolate chip cookies, homemade vanilla bean ice cream, paired with Youngs Double Chocolate Stout
Thursday, June 6, 2013 – Saturday, June 8, 2013
Three Arttful Courses + Three Killer Beers
Enjoy “Three Arttful Courses + Three Killer Beers” at Smokin’ Betty’s (116 S. 11th Street, Philadelphia) on Thursday, June 6, 2013 – Saturday, June 8, 2013, from 5:00 PM to 10:00 PM. Chef Artt Ward pairs three special off-menu dishes with three of the best brews from near and far. Dinner is $35 per person. Reservations are recommended by calling (215) 922-6500.. The full menu is listed below.
1st course, choice of one:
* Homemade Soft Pretzel Bites with IPA mixed cheese dipping sauce, paired with Stoudts Four Play Batch 2 IPA (Adamstown, PA)
* Beer Braised Pork Cheek Flatbread with shaved manchego, fennel, orange segments, paired with Victory Summer Love Golden Ale (Downingtown, PA)
* Farmhouse Steam Mussels with coconut curry sauce, grilled French bread, paired with Ommegang Hennepin Farmhouse Saison (Cooperstown, NY)
* Blackback Brisket Empanadas with black IPA and tomato barbeque sauce, paired with Round Guys Blackback Black IPA (Landsdale, PA)
2nd course, choice of one:
* Grilled Filet Tips, with linguini, baby brussels sprouts, brawler mushroom jus, paired with Yards Brawler (Philadelphia, PA)
* Beer Battered Shrimp Tacos, with pickled cabbage, refried black beans, avocado, orange segments,
crispy shallots, cherry tomato salsa, paired with Old Forge Celestial Blonde Ale (Danville, PA)
* IPA Braised Bratwurth, with IPA mustard sauce, creamed green beans, paired with Brooklyn Blast IPA (Brooklyn, NY)
* Tipsy Chicken brined and smoked, drunken collards, whiz scalloped potatoes, paired with Allagash Belgian White (Portland, ME)
3rd course, choice of:
* Dark Chocolate Brownie, with strawberry porter ice cream, walnut brittle paired with Rogue Chocolate Stout (Newport, OR)
* Bruleed Cheese Cake with drunken cherries, Sly Fox Dry Stout whipped cream paired with Slyfox Royal Weisse (Phoenixville, PA)
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